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Don Arday
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Don Arday Illustrator, Educator
Don Arday Illustrator, Educator

22 followers
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Advertising Categories
In the United States, we are exposed to some form of advertising nearly every hour of our waking day. Advertising pervades all media from printed periodicals, to websites, to outdoor billboards, to in-store displays, just to name a few. It appears on our te...
Advertising Categories
Advertising Categories
theinformedillustrator.com
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Tips For Better Print Output
Basics To Making Better Digital Prints
Basics To Making Better Digital Prints
theinformedillustrator.com
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Basics To Making Better Digital Prints
Whether you illustrate using traditional media or digital media, high quality accurate or pleasing digitally output prints of the utmost importance. Output has continued to be a challenge for illustrators since the very outset of digitally created or digita...
Basics To Making Better Digital Prints
Basics To Making Better Digital Prints
theinformedillustrator.com
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Figuring The Income From An Illustration Business
The income stream of an illustration business is the amount of money received for work produced. However this does not necessarily translate into personal income. Personal income is based on the profit the business will generate. © 2013 Don Arday. Profit (o...
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The Stigma of Style
Perhaps the biggest debate in the illustration field is over the importance of having a style. Strangely enough, the real question doesn’t concern whether an illustrator has a style or not, but whether an illustrator has an  individual  style. That all illu...
The Stigma of Style
The Stigma of Style
theinformedillustrator.com
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How to recognize and utilize tangents as compositional devises to improve your work.
Managing Tangents
Managing Tangents
theinformedillustrator.com
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Managing Tangents
Off On A Tangent It's time to transgress about tangents; those stealthy compositional gremlins that sneak into illustration compositions and cause all manner of visual mischief; those linear leprechaun's that leap out and steal a viewers attention; those pi...
Managing Tangents
Managing Tangents
theinformedillustrator.com
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An article explaining the legacy of foundry type sizing.
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Why 24 Point Size Fonts Don't Measure 24 Points
So, why isn’t type true to its classified size? For instance, why is 24 point size type less than 24 points in height? And for that matter, why is any size or any style type font less than its classified size? And, on top of that, why do different fonts in ...
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