Knowledge-based value added is a movement of thought that is always based on working with differences. The requirement for efficient work is thus not necessarily to have common goals or to reach agreements. Additonally, thinking always clusters, in synchronous groups, but more importantly, asynchronously, over time. A person with an idea worth pursuing will give rise to an “interaction chain” of followers and disciples in time, held together in comparable chains of supporters and opponents. The management task is to understand (1) what is being discussed, (2) the quality and wow factor of that conversation, and (3) how ideas develop as a result of the development of thinking in the whole network that crosses organizational and geographic borders. Thinking does not take place inside independent people but in rich, continuous interaction. The richer the interaction, the more economic value added is created.
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