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AC Peoples
Works at Looking for opportunities
Attends Hyper Island
Lives in Stockholm
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AC Peoples

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My favorite question, "Oh, you work in advertising but, what do you really do? Here is an explanation and some insight into how it works at BBH in NYC. Enjoy.
What is Comms Planning? is a presentation that provides a clear answer of the role of the Comms Planner within an Advertising Agency. I use the example of the P
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Jun 1, 2010 it was $485.63, now its over $1000 a share. I can't remember when I last used another search engine. 
(Credit: Walter Bier/Keystone/AP Photo) For the first time ever, Google shares (NASDAQ: GOOG) have crossed the $1,000 a share mark. Google stock is soaring in early trading, up more than $110 a share, a gain of nearly 13 percent just today. It’s been a great 2013 for Google shareholders. The stock is up over 40 percent this year and over the last 5 years shares have surged almost 170 percent. For investors who jumped on the Google bandwagon early...
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AC Peoples

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The Birth Certificate Redesigned. Every possible detail you could ever want to know about someone's ... - http://pinterest.com/pin/177188566562018713/
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Pleix is showing new work in Paris!

Pleix has been working hard these last months and all this new work is part of the "2062, back and forth to the future" show. The 9 installations (8 brand new ones and 1 that was shown only once a few years ago) approach and treat our favorites themes and ideas: it's about our times, it's about consumption that often lead to loneliness, about our ability to make our own world more and more complicated and paradoxal, we can't help becoming stranger to ourselves. But of course we show it in an entertaining and beautiful way because we're also part of this paradoxal world.
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AC Peoples

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Why ( advertising ) Agencies Can't Create Products.

It depends on how you define a product. Of course, things like CP+B's Chicken Fries for BK, count as a product but, these are also products...

Party - Toy Toyota, Back Seat Driver - http://youtu.be/yYZzpP0EidM

CP+B - Burger King Chicken Fries - http://goo.gl/6xltC

Cheil - Homeplus Subway Store - http://youtu.be/oPM4Ui6Sjfk

AKQA - Star Player - http://youtu.be/XP5yySEZub8

...& many more.

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AC Peoples

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Feels like they are jumping the shark. Can you do more with the Nike FuelBand's existing design and new API. For me to get a new FuelBand, I would have to break the one I own and that still may not be enough or they would have to go way out there with an idea like, Nike FuelBand for Couples, "Rule the Bedroom".
The launch of the Nike+ Fuel Lab will challenge tech companies to use the FuelBand API in new ways.
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AC Peoples

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Lessons on making data useful from inside The New York Times.
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President Obama and McKayla Maroney are not impressed. http://flic.kr/p/dtQDg6
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AC Peoples

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RABBIT OR ROADKILL: Ad Agency Leaders WRITE THE BOOK ON SPEED

On June 5, 2012, +Hyper Island , +thinkLA , and the 4As gathered a group of CEOs, Presidents and leaders from the Los Angeles advertising community to have dinner and write a book.

Chapter 2: SHUT THE HELL UP AND DO YOUR JOB .......
Chapter 9: THAT'S TOO MUCH TIME ........
Chapter 18: MEASURED MOMENTUM .......

http://old.hyperisland.se/speed/#.UBNSReFYyMZ
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Excerpt from the article:
"Volkswagen: Recognized as Advertiser of the Year in 2008. The same year that its share price grew 89% to 283 Euros...

P&G: Recognized as Advertiser of the Year in 2007 when its share price hit an all time high...

Honda: In 2006 Honda was awarded Advertiser of the Year... During this time its share price was as high as $38.50 and its UK sales were up 28%." 
Why Winning At Cannes Is Good For Our Business. Jonathan Mildenhall - VP Global Advertising Strategy & Content Excellence twitter: @mildenhall. The Global significance of the Cannes Lions Internat...
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AC Peoples - Datawi.se
Introduction
Hi I'm AC Peoples! I'm passionate about using data, culture, technology and human behavior to solve problems with creative ideas.Currently adding data strategy as tool in my belt with the help of Hyper Island.
Bragging rights
finished my quarter life crisis without filing bankruptcy
Education
  • Hyper Island
    Digital Data Strategy, 2012 - present
    The Digital Data Strategist program instructs and inspires a new breed of creative problem-solvers for the next big wave: controversial competence. And we’re not just talking IT -- from poker players to day traders to urban planners, we will arm individuals of all backgrounds with the insight and to become visionary and versatile data experts.
Basic Information
Gender
Male
Looking for
Friends, Networking
Relationship
Single
Other names
@44thfloor
Work
Occupation
Advertising Planner / Strategist
Skills
Creativity, Strategic Planning, Data Mining, Data Analysis, Trend Analysis
Employment
  • Looking for opportunities
    present
    Visit my portfolio site - DataWi.se by AC Peoples
  • 44thfloor Collective
    Startup Pivoting / Digital Strategist / Vacationing, present
  • digital with a traditional mindset, translating user trends & motivations into solutions, lets grow together #coverTweet
  • Virgin Records, Touchstone, America Idol, Disney & a bunch of sm. shops, passionate & creative #tweetCV
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Stockholm
Previously
Los Angeles - San Diego