Profile

Cover photo
Heather Stone
Attends Muhlenberg College
Lived in Philadelphia
227 followers|25,339 views
AboutPostsPhotosVideos+1's

Stream

Heather Stone

Shared publicly  - 
 
 
Social media very well may be the single most powerful asset your company has got – and it simply must be factored into your overall corporate worth.

+Nash Riggins asks Does Social Media Increase Your Corporate Worth?

http://tweakyourbiz.com/management/2015/03/25/social-media-increase-corporate-worth/

#socialmedia  
Every business owner wants to know what their company is worth. Whether you’re looking to sell, on the hunt for a business loan or simply
View original post
1
Add a comment...
 
 
With these five tips, you are a step closer to creating amazing content for your audience. If you master this skill and be consistent with your posts, you'll succeed with your content marketing strategy.

A great first post for us from +Julie Petersen 

http://tweakyourbiz.com/marketing/2015/03/24/5-useful-tips-successful-content-marketing-strategy/

#contentmarketing  
Mere content will not get you anywhere in as far as a successful content marketing campaign is concerned. Due to the intensive competition i
View original post
1
Add a comment...
 
 
To ensure that inbound marketing campaigns are as targeted and relevant as possible, generating more leads and ROI, businesses can look at three ways to leverage data: social listening and customer insights, online and offline conversion tracking and optimising email marketing.

+Sarah Willis  explains Leveraging Data to Unlock Inbound Marketing

http://tweakyourbiz.com/technology/2015/03/23/leveraging-data-unlock-inbound-marketing/

#inboundmarketing  
To ensure that inbound marketing campaigns are as targeted and relevant as possible, generating more leads and ROI, businesses can look at three ways to leverage data: social listening and customer insights, online and offline conversion tracking and optimising email marketing.
View original post
1
Add a comment...

Heather Stone

Shared publicly  - 
 
 
It is important to track the secondary actions of the consumers including on-page & off-page distractions, downloaded files or items added to wish list to identify their purchase intent.

+Sumita Das Dutta of Indus Net Technologies​ explains Micro Conversions: An eCommerce Technique to Boost Conversion Rate

http://tweakyourbiz.com/marketing/2015/03/23/micro-conversions-ecommerce-technique-boost-conversion-rate/

#ecommerce   #conversions  
It is good to focus on the larger picture in your eCommerce business. However, neglecting a few small things can highly destroy all your eff
View original post
1
Add a comment...

Heather Stone

Shared publicly  - 
 
 
A website is all about getting traffic which is possible through content. Better content delivers higher traffic and better chances of user engagement.

New contributor, +K. S. Bisht shares Top 5 Kickass Strategies for Receiving Higher User Engagement on Your Site's Content

http://tweakyourbiz.com/marketing/2015/03/21/top-5-kickass-strategies-receiving-higher-user-engagement-sites-content/

#content   #engagement  
Content has always been a strategic approach towards lead generation. Owning a website or having an online business is all about building mo
View original post
1
Add a comment...
Have her in circles
227 people
Latestcrunchs's profile photo
Sylvia Talo's profile photo
Johnny OneNight's profile photo
Reggie Harvill's profile photo
Jaquon Brunson's profile photo
Christina Giliberti's profile photo
Anita Ochoga's profile photo
jimun gimm's profile photo
CorpNet, Incorporated's profile photo
 
 
Traditional call centers and outsourcing are taking a back seat to virtual call centers, which offer many of the benefits of both with some added bonuses.

Our publisher channel content partners, +GetApp​, explain Why a Virtual Call Center Might be the Answer

http://tweakyourbiz.com/technology/2015/03/25/virtual-call-center-might-answer/

#virtualcallcenter  
   Publisher Channel Content by GetApp.com   Like many other business processes, call centers aren’t tethered to a physical
View original post
1
Add a comment...
 
 
The major difference between a normal corporate website and an #ecommerce  store is that a normal website only gives information about the brand and its services/products, whereas in an ecommerce website, the user is actually able to buy the service/product available on the website.

+Marry Warner  explains How to Increase the Effectiveness of Your Product Detail Page

http://tweakyourbiz.com/growth/2015/03/25/increase-effectiveness-product-detail-page/
Here are tips to increase the effectiveness of your product detail page
View original post
1
Add a comment...
 
 
In this #TYBCommunity  round up we include posts about mastering the 5 big social media platforms, ages of advertising, micro conversions, using Twitter images to boost retweets, buyer personas, advisers to avoid, why your business needs a mobile site and lots more.

Including posts from +agorapulse +Social Media Rush +Dennis Yu +Mashable +Noobpreneur.com and lots more

http://tweakyourbiz.com/global/2015/03/24/tybcommunity-round-up-social-media-micro-conversions-twitter-images-etc/
In this #TYBCommunity round up we include posts about mastering the 5 big social media platforms, ages of advertising, micro conversions, us
View original post
1
Add a comment...
 
 
These six cheap and easy marketing strategies from Adele Halsall of +Customer Service Guru will provide the perfect starting point for any small business to thrive.

http://tweakyourbiz.com/marketing/2015/03/24/6-small-business-marketing-strategies-may-not-thought/

#smallbusiness   #marketing  
When your business is just starting out, you probably don’t have a huge budget to spend on advertising, and word of mouth doesn't spring u
View original post
1
Add a comment...
 
 
There is only so much that you can learn about someone from their CV and interview skills, so how can you be sure that you are hiring the right person? A DBS check is one way to be sure.

New contributor, Heather Gilroy of +Personnel Checks asks "Have Your Staff Got a Past You Don’t Know About?"

http://tweakyourbiz.com/management/2015/03/23/have-your-staff-got-a-past-you-dont-know-about/
The hiring process can often be arduous and time consuming. Not only is it vital that you recruit someone who is capable of fulfilling the j
View original post
1
Add a comment...
 
 
In this latest #TYBCommunity  round up we include posts on generating leads on social media, infographics, Facebook updates, brand images, why your Facebook likes have dropped, content ideas, blog headlines and lots more.

Includes posts from +Content Plan +Search Engine Journal +Greg Hixon +Lorna Sixsmith  and lots more.

http://tweakyourbiz.com/global/2015/03/20/tybcommunity-round-up-generate-leads-infographics-facebook-likes-dropped-etc/
In this latest #TYBCommunity round up we include posts on generating leads on social media, infographics, Facebook updates, brand images, wh
View original post
1
Add a comment...
People
Have her in circles
227 people
Latestcrunchs's profile photo
Sylvia Talo's profile photo
Johnny OneNight's profile photo
Reggie Harvill's profile photo
Jaquon Brunson's profile photo
Christina Giliberti's profile photo
Anita Ochoga's profile photo
jimun gimm's profile photo
CorpNet, Incorporated's profile photo
Work
Occupation
I'm a student, however I wear many IT hats.
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Previously
Philadelphia - Grand Canyon - Delray Beach
Story
Tagline
Student of Information Systems at Muhlenberg College and wearer of many hats
Introduction

I'm Heather Stone, and I'm the Technical Admin and hat-wearer. I also do website moderation, community building, and support.

I'm a third year student taking a Bachelor's of Information Systems at Muhlenberg College and am focused on exploring career options in Systems Analysis, Database Administration, Project Management and Web Development. I know I've got to narrow it down a little, so my plan is to continue delving into these areas to see what fits best.

Graduation is almost upon me! I graduate Oct. 19, 2013, and even though I have a few courses and a Capstone project to finish, it feels like it's just around the corner. I am actively seeking jobs/opportunities where I can use my people skills and my tech abilities--SQL, .NET, Systems Analysis, Project Management, now PHP and MySQL, and a whole lot more--JavaScript, HTML, UML, all kinds of fun stuff.

I have a good familiarity with a lot of technologies/languages, but I'm not an expert in any yet--hope to be soon. If you're looking for someone who is versatile, able to facilitate and work successfully with clients or teams, I'm your person. And I will learn any program you need. I am up for any challenge! I'm going for MS certification in SQL Server 2012, starting soon, but I love VB too. I'm looking for entry level Systems/Business Analyst, DB Analyst Tech Support, or Programmer.

Besides all this, I'm a singer-songwriter and guitarist with over 20 original songs and have been in various bands over the years, playing now and again for fun these days.
 
Bragging rights
Surviving. Still have above a 3.8 average...not too shabby, right?
Education
  • Muhlenberg College
    Information Systems, 2012 - present
  • Lehigh Carbon Community College
    Web Development, 2010 - present
Basic Information
Gender
Female
Heather Stone's +1's are the things they like, agree with, or want to recommend.
2014 Small Business Book Awards Winners
www.slideshare.net

The Small Business Book Awards, now in their 6th year, held a Virtual Awards Ceremony on June 4, 2014. This presentation of the Ceremony sha

The Power of the +Plus
www.thesocialmediahat.com

Google+ is simply the most powerful social network on the planet. This isn't an anti-Facebook post. Rather, it's an explanation of why every

A Free Guide How To Get The Most Traffic From BizSugar
easym6.com

BizSugar. What's so, special about it? There are a bunch of blogging communities in the internet marketing niche that allow you to share you

BizSugar
plus.google.com

Share small business news and tips

Small Business Podcast Top 100 List: 2013 Edition
smallbiztrends.com

Check out the 4th Annual "Top 100 Podcast for Small Business" 2013 Edition. These are our top 100 small business podcast picks. Have a liste

Yelp Looses Money, But Hits One Million Visitors
smallbiztrends.com

Yelp is probably here to stay. The company lost less in the fourth quarter of 2012 than it did in the fourth quarter of 2011, and its revenu

Passionate Fans Drive In-N-Out-Burger Success
smallbiztrends.com

Passionate fans drive one well-loved burger chains success. In-And-Out-Burger has grown to 280 restaurants in fives states.

10 Bloggers Share Great Business Tips for 2013
smallbiztrends.com

The smallest changes in your business can bring huge results. Here 10 bloggers share business tips that could take your company to the next

Firefly Coaching
plus.google.com

Helping Small Business Owners Attract More Clients

Tweak Your Biz
tweakyourbiz.com

Tweak Your Biz (formerly Bloggertone) is an online community where business professionals, entrepreneurs and SMBs AND SMEs share expertise.

Small Business Influencers
influencers.smallbiztrends.com

The search is on … for the Small Business Influencer 2012 champions. The 2012 Small Business Influencer Awards recognize those who are influ

Startup Professionals Musings: How to Show Your Customers a Little Extra...
blog.startupprofessionals.com

ThankYou I deal often with early-stage startups, and many of these don't have any customers yet (but wish they did), so it's not sur

Turned Down for a Job? Check Your Facebook Profile
www.moolanomy.com

Social media is becoming an ingrained part of our lives -- and our careers. With so much information available in the public domain about ma