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Heather Stone
Attends Muhlenberg College
Lived in Philadelphia
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Not tracking campaigns with analytics is one of the most common digital marketing mistakes. Not having a goal for online activities is another mistake.

+Rehan Ijaz asks Are You Measuring the Right Digital Marketing KPIs?

http://tweakyourbiz.com/technology/2015/04/22/measuring-right-digital-marketing-kpis/
Not tracking campaigns with analytics is one of the most common digital marketing mistakes. Not having a goal for online activities is another mistake.
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There are several tools, tactics and strategies that are used for CRO. This post will help you to uncover the secrets of #CRO   to get more conversions and revenue.

+Joydeep Bhattacharya shares Top 5 Examples and Tools To Succeed in Conversion Rate Optimization (CRO)

http://tweakyourbiz.com/marketing/2015/04/22/top-5-examples-tools-succeed-conversion-rate-optimization-cro/
CRO or Conversion Rate Optimization is a technique of converting your visitors into customers. I have seen webmasters getting concerned as
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This #TYBCommunity  round up includes posts on how to succeed on Triberr, Social Media tools to optimize your time, Twitter chats, Nigerian scam for writers, social media for recruitment, challenge self-doubt, tools to capture ideas, improving your credit score and more.

Including posts from +Bob Burg, +David Leonhardt, +Blogging Spell, +Broke Bloke Blogs, +Social Media Examiner,  and more

http://tweakyourbiz.com/global/2015/04/21/tybcommunity-round-up-succeed-on-triberr-hosting-twitter-chats-more/
This #TYBCommunity round up includes posts on how to succeed on Triberr, Social Media tools to optimize your time, Twitter chats, Nigerian s
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Videos have the power to make almost ANYTHING be sensational overnight. Learn how to use this content type in your social media marketing.

+Al Gomez of SEO Expert Page​ explains how to be a better Social Media Mareketer using #videos

http://tweakyourbiz.com/marketing/2015/04/21/better-social-media-marketer-using-videos/

#videos  
Every digital marketer these days know that long-term SEO is all about content. But which ones to use? You have plenty to choose from: bl
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Setting up a web project takes time, skills and budget. Entrepreneurs and marketing managers have probably already been faced with the difficulty of setting up (successfully) a web project. Here are some tips for planning your project without failing.

+Albert Palacci shares 5 Tips To Help You Plan Your Web Project

http://tweakyourbiz.com/technology/2015/04/20/5-tips-to-help-you-plan-your-web-project/

#webdesign  
Setting  up a web project takes time, skills and budget. Entrepreneurs and marketing managers have probably already been faced with the di
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In this #TYBCommunity   round-up we have posts including an interview with Mike Ellsworth, Facebook Ads Split testing, a content marketing podcast, customer service with social media, how to stop micromanaging, editorial plugins for WordPress, Pinterest analytics, long and short tail keywords, mobile stats and more.

Includes posts from +Write On Track, +AdEspresso, +Phisco Marketing, +Social Media Examiner and more 

http://tweakyourbiz.com/global/2015/04/17/tybcommunity-round-up-facebook-ads-split-testing-pinterest-analytics-more/
In this #TYBCommunity round-up we have posts including an interview with Mike Ellsworth, Facebook Ads Split testing, a content marketing pod
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Got the 5 most valuable players on your entrepreneur dream team? Here's an entrepreneur's guide to getting the right people in the right seats on your bus.

New contributor, +Keianna Rae Harrison of Mompreneur Ink​, shares The 5 Most Valuable Players on the Entrepreneur Dream Team

http://tweakyourbiz.com/management/2015/04/22/5-valuable-players-entrepreneur-dream-team/

#entrepreneurship  
One of the best parts about being an entrepreneur is the opportunity to live out your passion and the freedom to make a living running a bus
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Apple’s iBeacons are creating new opportunities for businesses, particularly for retail stores.

New contributor, +Kimber Johnson, shares 9 ways to use iBeacons to engage shoppers

http://tweakyourbiz.com/technology/2015/04/21/9-ways-to-use-ibeacons-to-engage-shoppers/

#iBeacon  
Apple’s iBeacons are creating new opportunities for businesses, particularly for retail stores. The iBeacon is an Apple device that uses G
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When you know why you should be marketing your brand, you may like to try as early as possible. Below are some outstanding ways which are going to prove very effective for your brand positioning.

+Sawaram Suthar shares 10 Outstanding Ways to Buoy Up Your Brand

http://tweakyourbiz.com/marketing/2015/04/20/10-outstanding-ways-buoy-brand/

#branding  
How often have you noticed spanking new billboards on a roadside or on public transport? Many time perhaps? It’s curious to know what e
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Android M is a hot topic now among Android developers. Here are the few things that everyone wants to see in the new OS.

+keval padia of Nimblechapps Ltd​ shares the 6 Most Expected Features and Fixes in Android M

http://tweakyourbiz.com/technology/2015/04/20/6-expected-features-fixes-android-m/

#android  
The final build of Android Lollipop can be seen on a number of major mobile phones. But it seems that Google is heading towards its new OS i
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While there haven’t been such grave attacks that have affected the entire globe, there have been incidences in the past that have made us realize just how vulnerable we have made ourselves with the increased dependence on the Internet.

New contributor, Jenny Richards  has written When the Internet Failed Us: A Look at Some of Internet’s Worst Disasters of All Time

http://tweakyourbiz.com/technology/2015/04/17/internet-failed-us-look-internets-worst-disasters-time/

#internetdisasters  
While there haven’t been such grave attacks that have affected the entire globe, there have been incidences in the past that have made us realize just how vulnerable we have made ourselves with the increased dependence on the Internet.
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These 4 clever internet marketing strategies make Spotify unbeatable online. Read to find out why Jay Z's Tidal will not be able to topple Spotify yet in this post from new contributor, +Debarup Mukherjee 

http://tweakyourbiz.com/marketing/2015/04/17/4-internet-marketing-strategies-jay-zs-tidal-still-needs-learn-spotify/

#internetmarketing  
Last week, it was all about Jay Z’s new Tidal launch, his new music streaming service – the star studded model that is set to revolution
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People
Have her in circles
227 people
masi tona's profile photo
Micah Hessinger's profile photo
Ryan Hanley's profile photo
Christina Giliberti's profile photo
Kimberly Crossland's profile photo
Jaquon Brunson's profile photo
Tny Douty's profile photo
Diane Seltzer's profile photo
Ti Roberts's profile photo
Work
Occupation
I'm a student, however I wear many IT hats.
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Previously
Philadelphia - Grand Canyon - Delray Beach
Story
Tagline
Student of Information Systems at Muhlenberg College and wearer of many hats
Introduction

I'm Heather Stone, and I'm the Technical Admin and hat-wearer. I also do website moderation, community building, and support.

I'm a third year student taking a Bachelor's of Information Systems at Muhlenberg College and am focused on exploring career options in Systems Analysis, Database Administration, Project Management and Web Development. I know I've got to narrow it down a little, so my plan is to continue delving into these areas to see what fits best.

Graduation is almost upon me! I graduate Oct. 19, 2013, and even though I have a few courses and a Capstone project to finish, it feels like it's just around the corner. I am actively seeking jobs/opportunities where I can use my people skills and my tech abilities--SQL, .NET, Systems Analysis, Project Management, now PHP and MySQL, and a whole lot more--JavaScript, HTML, UML, all kinds of fun stuff.

I have a good familiarity with a lot of technologies/languages, but I'm not an expert in any yet--hope to be soon. If you're looking for someone who is versatile, able to facilitate and work successfully with clients or teams, I'm your person. And I will learn any program you need. I am up for any challenge! I'm going for MS certification in SQL Server 2012, starting soon, but I love VB too. I'm looking for entry level Systems/Business Analyst, DB Analyst Tech Support, or Programmer.

Besides all this, I'm a singer-songwriter and guitarist with over 20 original songs and have been in various bands over the years, playing now and again for fun these days.
 
Bragging rights
Surviving. Still have above a 3.8 average...not too shabby, right?
Education
  • Muhlenberg College
    Information Systems, 2012 - present
  • Lehigh Carbon Community College
    Web Development, 2010 - present
Basic Information
Gender
Female
Heather Stone's +1's are the things they like, agree with, or want to recommend.
2014 Small Business Book Awards Winners
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A Free Guide How To Get The Most Traffic From BizSugar
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Small Business Podcast Top 100 List: 2013 Edition
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Check out the 4th Annual "Top 100 Podcast for Small Business" 2013 Edition. These are our top 100 small business podcast picks. Have a liste

Yelp Looses Money, But Hits One Million Visitors
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Passionate Fans Drive In-N-Out-Burger Success
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Passionate fans drive one well-loved burger chains success. In-And-Out-Burger has grown to 280 restaurants in fives states.

10 Bloggers Share Great Business Tips for 2013
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The smallest changes in your business can bring huge results. Here 10 bloggers share business tips that could take your company to the next

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Startup Professionals Musings: How to Show Your Customers a Little Extra...
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Turned Down for a Job? Check Your Facebook Profile
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Social media is becoming an ingrained part of our lives -- and our careers. With so much information available in the public domain about ma