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Anthem
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Anthem is a global creative agency that actively connects brands with people by amplifying desirability from package design to brand campaign.
Anthem is a global creative agency that actively connects brands with people by amplifying desirability from package design to brand campaign.

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The frantic pace of our 'always-on', digitally driven marketing world means that slowing down is becoming a business necessity.
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Beauty consumers like to be surprised. Don’t just be consistent, be relevant.
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Brand change always involves risk, but the bigger risk is not changing at all, says our Tim James, Senior Director of Structural Packaging & Innovation.
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"Brands with a true personality enrich consumers' lives much like a vibrant human relationship does -- through reliable consistency, yes, but also through experiences that are always fresh, engaging, and in the moment."
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Talk about making a splash! After a collaborative process with Zodiac, it’s exciting to see their range of pool chemicals continue to rollout and hit the shelves! Our teams in Australia helped introduce a consumer framework for the range consisting of over 80 SKUs of pool chemicals. The result was a strong and unique packaging system that was easy to navigate and stood apart from the rest.
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Consumers are communicating in broken hearts and bananas -- and brands are listening. http://bit.ly/1KHuvns 
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If you haven’t seen it yet, Shopper Marketing magazine released its July issue. You may recognize some familiar faces! Take a look at “Who’s Who in Shopper Marketing Agencies.” http://bit.ly/1KvvXJK 
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Take a look at the TVC campaign our Sydney office created for Zespri Kiwifruit! It kicked off this month across Australia, New Zealand and Southeast Asia. http://bit.ly/1H6SiKU 
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A year after its re-design by our Sydney office, it’s great to see Zodiac’s ‘MagnaPool' brand continue to rollout in market across different channels. After a collaborative creative process with Zodiac, the end result truly changed the shape of the brand. We’re looking forward to watching MagnaPool continue to grow, moving into 2016. 
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