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Dallas McMillan
20,618 followers -
Influential Digital - Branding + Design + Marketing + Social +Strategy
Influential Digital - Branding + Design + Marketing + Social +Strategy

20,618 followers
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Lead Generation for Consultants
How to get Consulting Clients Online
https://digitalinfluence.com.au/lead-generation-for-consultants/
Online Lead Generation for Consultants
Online Lead Generation has become one of the most effective and affordable ways to acquire consulting clients.

A strong Lead Generation process is probably the most important factor determining the financial viability of your consulting practice. Unfortunately most consultants fail to give their client attraction and acquisition the attention it deserves, resulting in the common problems of:

Not enough clients
The wrong sort of clients
Unqualified leads that are expensive or time consuming to close or nerver buy
In this video, I share how consultants can use simple online Lead Generation Funnels including:

Webinar Funnels
Product Launch Funnels
Book Funnels
and more
These client attraction funnels help you attract a steady stream of high value, qualified clients who are ready to sell your consulting services at premium prices.

To get more information on Lead Generation for Consultants:
https://digitalinfluence.com.au/lead-generation-funnel/
Read the full article:
https://digitalinfluence.com.au/lead-generation-for-consultants/



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Advertising for Coaches & Consultants
https://digitalinfluence.com.au/influential/advertising/
How to Get Clients with Online Advertising, Facebook Ads, Google Adwords, PPC and Re-Marketing.
Online Advertising such as Facebook Ads and Google Adwords are one of the most effective ways to attract coaching and consulting clients. The big benefit of paid promotion such as Facebook Ads is that if you can get a good ROI, you can quickly scale your marketing and lead generation to bring in large numbers of clients predictably and profitably.

Facebook Ad Training for Coaches & Consultants.
Facebook Ads are one of the most powerful ways to get clients online because it lets you precisely target your ideal client, put a your message right in front of them and lead them into your sales funnel. Facebook Ads are currently the hottest advertising channel for coaches and consultants. The ability to precisely target high value clients based on demographics, behaviour, interests and even directly via email address gives you unprecedented control over where your ad spend is going.

PPC Advertising for Coaches, Consultants and Service Professionals
Pay Per Click (PPC) Ads for high value professional services like coaching, consulting, advice and done for you services requires a very different approach to promoting other products and services.

Cost per Click (CPC) is often much higher for these services, as the value of a lead is so high. It’s not unusual to pay up to $10 to $100 per click in some industries for keywords with a strong buying intent. This means it’s critical that your sales funnel and sales process are optimised to ensure that you are able to convert clicks into leads, buyers and sales. Ensure your advertising is part of an integrated marketing campaign and sales strategy and that you have a clear understanding of your ideal client.

Watch the free Facebook Ads Webinar.

Get your free advertising training & resources below to get more clients for your Coaching or Consulting Programs.

Advertising Training & Resources for Coaches & Consultants
https://digitalinfluence.com.au/influential/advertising/

Branding for Coaches & Consultants
https://digitalinfluence.com.au/influential/branding/
Branding Your Coaching or Consulting Practice for Premium Positioning & Pricing
Branding your coaching or consulting business is one of the biggest factors affecting the perception of your business with buyers, clients, partners and media.

Your business brand is one of the most powerful factors affecting how many people want to work with you and what they are prepared to pay. Building a high value brand is one of the most highest-leverage business changes you can make. A strong brand positions you as the go-to person in your industry and attracts the right kind of clients, employees and partners, setting you up for long term success. A strong brand is the ultimate unfair advantage in business.

Working out how to brand your coaching business can be a challenge. You probably know what you like, or what you want, but aren’t sure how to get there. Read and watch our free articles and training to learn how to approach designing and developing a powerful brand for your business, and how that ties in to your sales and marketing.

Get your free branding training & resources below to improve the Sales and Marketing in your Coaching or Consulting Practice.

Branding Training & Resources for Coaches & Consultants.
https://digitalinfluence.com.au/influential/branding/


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Sales Funnels for Coaches & Consultants
https://digitalinfluence.com.au/influential/sales-funnels/
How to get Coaching & Consulting Clients with online Sales Funnels,
Sales Funnels are a proven process for selling high ticket coaching and consulting products, programs and services.

Sales Funnels are automated online sales systems that let you sell your products, programs and services in a predictable and scalable way. They are a process to turn people from strangers into buyers into clients. Sales funnels have been around much longer than online marketing, and are used throughout the marketing world, but online sales funnels let you take control of your sales process in a way that you never could before.

Building a sales funnel for your business should be a top priority if you want more customers and increased profits. A good funnel will bring you more clients, let you charge higher prices, and shorten your sales process.

There are many software tools and training guides to building sales funnels, but it’s important to remember that the sales process – the systems, they strategy and the psychology behind the funnel are more important than the specific technology used.

In this sales funnel training you’ll find extensive resources on building different types of funnel including:

Lead Generation Funnels
Webinar Funnels
Product Launch Funnels
Book Funnels
Coaching Sales Funnels
Consulting Sales Funnels
And much more
Sales Funnel Coaching & Consulting Services
If you want to learn how to build your own High Ticket Sales Funnels or need help with your existing funnel, book a call with me, Dallas McMillan. I’m a Sales Funnel Consultant specialising in High Ticket Sales for Coaches, Consultants and other high value service professionals. I offer Sales Funnel Consulting Services and a group coaching program called High Ticket Sales.

Check out your free Sales Funnel training & resources below to help you sell more high priced coaching or consulting programs.

Sales Training & Resources for Coaches & Consultants
https://digitalinfluence.com.au/influential/sales-funnels/

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Influence for Coaches & Consultants
https://digitalinfluence.com.au/influential/influence/
How to Apply Influence to Get Clients, Charge Premium Prices, and Create better Coaching and Consulting Outcomes
Influence: the ability to cause a change in thinking & behavior, is a key skill for coaches & consultants for marketing, sales, & creating client outcomes.

The very nature of coaching and consulting require the practioner to be highly effective in influencing clients to create their desired outcome. An effective coach or consultant is by definition an effective influencer.

Get Smart About Your Sales & Marketing
Influence is even more important and obvious in marketing and sales. The most effective marketers and sales people are masters of persuasion.

Learning to understand the strategy and psychology behind your marketing message and sales conversations can help you attract more clients, create a deeper connection, and enrol more people in your high ticke coaching programs.

Get your free guide to Creating an Influential Brand.

Get your free influence training & resources below to improve the Sales and Marketing in your Coaching or Consulting Practice.

Influence Training & Resources for Coaches & Consultants
https://digitalinfluence.com.au/influential/influence/

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Lead Generation for Coaches & Consultants
https://digitalinfluence.com.au/influential/lead-generation/
How to get Clients with Online Lead Generation
How to use Lead Generation to enrol more clients in your High Ticket Coaching & Consulting programs & services.

Lead Generation is the process of finding, attracting new buyers for your coaching and consulting products, programs and services.

Having a proven process to generate leads is essential to ensure good cashflow and grow your business. An effective program will give you a steady stream of new prospective buyers, booked into your calendar for enrolment conversations. Without it, you’ll constantly struggle to attract clients, or experience a “feast and famine” or have to deal with unqualified buyers and low quality clients .

To be effective, your lead generation needs to create awareness and demand for your product, program or services, so that potential buyers come in pre-sold. This increases your conversion rate in sales conversations. Your process must also qualify buyers – to ensure they need what you sell, have a good budget, are the decision maker, and are ready to buy now.

Generating leads generally requires a sales funnel to take new prospective buyers through a defined marketing process, preparing them for sales activity.

Get your Free Lead Generation Funnel Training Here.

Watch and Read more free Lead Generation training & resources below to get more coaching or consulting clients

Lead Generation Training & Resources for Coaches & Consultants
https://digitalinfluence.com.au/influential/lead-generation/

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Marketing for Coaches & Consultants
https://digitalinfluence.com.au/influential/marketing/
How to get Coaching & Consulting Clients with Online Marketing
Online marketing is one of the best ways to get clients for your high ticket coaching and consulting programs.

Marketing is the process of creating interest, awareness and demand for your products, programs and services. Marketing attracts new potential clients for your coaching or consulting business. At this point your sales process turns potential buyers into clients.

Your marketing will make or break your coaching or consulting business – get it right and you’ll have a steady stream of new potential clients noticing your business. From there, you need effective lead generation and sales processes to turn these prospects into clients.

There are many different types of online marketing, each with their own strengths and weaknesses.

The most popular and effective digital marketing strategies include:

SEO, PPC (Adwords, Facebook Ads etc), Email Marketing, Video Marketing, Blogging, Content Marketing, Social Media Marketing and Affiliate Marketing.

Choosing the right strategy and focussing on optimising it is important to success, rather than trying a little bit of everything. It takes time, commitment and expertise to get results with any specific channel.

Want help with your Marketing Strategy or Implementation. Book a call with Sales Funnel & Marketing Consultant Dallas McMillan here.

Get your free Online Marketing training & resources below to help you attract more coaching or consulting clients

_Online Marketing Training & Resources for Coaches & Consultants _
https://digitalinfluence.com.au/influential/marketing/

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Sales Training for Coaches & Consultants
How to sell High Ticket Coaching & Consulting Products, Programs and Services
Sales is the lifeblood of your coaching or consulting practice.

Becoming great at sales is the most important business skill you can develop – and the ability to sell is probably more important to your business success than your ability as a coach or consultant. Yet most business owners neglect their self development in this area: it’s common to hear people who “hate sales” or “can’t do sales”. Many people want to “outsource” their sales to a hired sales person. The reality is that, especially in the early days of the business, the owner and the whole team must be able to sell.

Selling high end coaching and consulting programs requires a unique skill set and process. It’s harder to do but the rewards are great.

Get your free Sales training & resources below to help you enrol more clients in your high end coaching or consulting programs.

Sales Training & Resources for Coaches & Consultants
https://digitalinfluence.com.au/influential/sales/

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5 Marketing Projects to Boost Your Sales in 2017
https://highvaluesales.com/5-projects/
Are you a coach, consultant, or professional looking to boost your sales in 2017 and transform your business so you can live life the way you really want? Are you looking for a simple way to attract high-value clients, enrol them in your programmes at premium prices, and deliver services in a leveraged way so that you can work from anywhere in the world?

While most coaches, consultants, and professionals are busy chasing the shiny new marketing object or just getting overwhelmed with the latest social media platform, the top coaches, consultants, and professionals use just five simple projects in their business to attract high-end clients, enrol them in their high-ticket programmes, and deliver value online without them having to trade time for money.

Learn how to use these five projects in your business by downloading my free guide to the 5 Projects to Boost Your Sales. The five projects we'll cover are your platform, your sales pipeline, an authority profile, a sales presentation, and a product or productized service.

You can download your free guide to five projects at highvaluesales.com/5projects. When you download the five projects guide you'll also get access to free video training and invited to my webinar on implementing five projects in your business in 2017. Click the link below or go to http://highvaluesales.com/5-projects and I'll see you in the next video.

Download your 5 Projects Marketing Planner
https://highvaluesales.com/5-projects/

https://www.youtube.com/watch?v=UCA_nUO-2dk&t=122s

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5 Marketing Projects to Boost Your Sales in 2017
https://highvaluesales.com/5-projects/
Are you a coach, consultant, or professional looking to boost your sales in 2017 and transform your business so you can live life the way you really want? Are you looking for a simple way to attract high-value clients, enrol them in your programmes at premium prices, and deliver services in a leveraged way so that you can work from anywhere in the world?

While most coaches, consultants, and professionals are busy chasing the shiny new marketing object or just getting overwhelmed with the latest social media platform, the top coaches, consultants, and professionals use just five simple projects in their business to attract high-end clients, enrol them in their high-ticket programmes, and deliver value online without them having to trade time for money.

Learn how to use these five projects in your business by downloading my free guide to the 5 Projects to Boost Your Sales. The five projects we'll cover are your platform, your sales pipeline, an authority profile, a sales presentation, and a product or productized service.

You can download your free guide to five projects at highvaluesales.com/5projects. When you download the five projects guide you'll also get access to free video training and invited to my webinar on implementing five projects in your business in 2017. Click the link below or go to http://highvaluesales.com/5-projects and I'll see you in the next video.

Download your 5 Projects Marketing Planner
https://highvaluesales.com/5-projects/
https://www.youtube.com/watch?v=4bieXWh9o6Q/




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