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Brian Asner
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74 followers
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Mobile advertising skyrockets across the board, especially among top U.S. advertisers, according to a new Competitrack report

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This is a great #shoppermarketing article, with tons of unique examples that are indeed worth ripping off.

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Using technology to empower salespeople, not replace them.

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Very smart perspective from Upshot's own +Liz Aviles. In short, consumers are increasingly exposed to simple, intuitive interfaces (e.g. iPhones, Pinterest, etc.), so they expect seamlessness from everything in their lives. Marketers must (literally) design their campaigns with this standard in mind.

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Lots of very interesting implications for the future of brick & mortar retail.

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Thanks to +MediaPost for covering our report on 2D code advertising trends. We collaborated with Competitrack to analyze over 7,300 2D code campaigns from 2,300+ advertisers in 2011, and found that the growth accelerated significantly over the course of the year (particularly in print).

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Clever idea - awesome result.
Eirik Solheim took 16,000 photos through his window in Oslo over the course of 2010. The images were 3888 pixels wide, so he chose 3888 of the photos and assembled a 1-pixel-wide strip of each, in chronological order, into this collage. It's sort of a time-lapse, expressed as a still image.


eirikso.com/2011/01/04/one-year-in-one-image

via blog.sirmitchell.com/post/15287513336
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