Profile cover photo
Profile photo
FIRST Digital
115 followers -
Leaders in Digital Strategy, Analytics & Conversion
Leaders in Digital Strategy, Analytics & Conversion

115 followers
About
Posts

Post has attachment
Another satisfied client! Thank you Ela and the team at The Co-operative Bank for the thoughtful card and goodies 😁
Photo
Add a comment...

Post has attachment
Amazon has an Achilles’ heel: emotion. The company delivers, but its customers don’t feel empathy for the brand. This vulnerability offers a path to stealing parts of the behemoth’s business.
Add a comment...

Post has attachment
"The idea of “mass market” is in the past, and in its wake are fragmentation and niches. Brands must adopt a practice of product experience management. Adopting a process that gives consumers a more relevant experience wherever they shop and continuously optimizes that experience based on cues from the market is critical." http://bit.ly/2oLn74v
Add a comment...

Post has attachment
A good tool to prove that a sloooow mobile site DOES leave money on the table. Google releases Mobile Scorecard & Impact Calculator tools to illustrate importance of mobile page speed https://selnd.com/2oxVrjH
Add a comment...

Post has attachment
Selling emotions and not just products is key for most retailers and B2Bs. Digital has truly shifted from a purely transactional interaction to an emotional experience. Lots of good insights in this article.
http://bit.ly/2F1Pt4U
Add a comment...

Post has attachment
Growth tactics are important, sure, but growth doesn't happen overnight. For stable and long-term growth, you need a clearly defined process that can be tested, measured & scaled - You need an 'always testing' organizational culture. @conversionxl http://bit.ly/2sHRD3U
Add a comment...

Post has attachment
Check out this Meetup: Leveraging Google Apps Scripts for Google Analytics by Curtis Warner. FIRST Digital NZ is hosting the meetup happening today at 6:30pm. Limited spots available! Hurry and reserve your spot! http://bit.ly/2C9lKVz#Google #Analytics #Meetup #AucklandCentral via Meetup
Add a comment...

Post has attachment
Monitor Your Cross-Domain Tracking with Google Tag Manager and Google Analytics Custom Alert
Add a comment...

Post has attachment
FIRST Is a Google Data Studio Certified Partner

Yay! 😁

We have used Google Data Studio since its launch in 2016 and it has quickly become one of our favourite data visualisation tool to share insights and do some data exploration with ease.
Add a comment...

Post has attachment
Check out exciting updates from the Google Analytics Partner Summit 2017! http://bit.ly/2ePv0Ax
Add a comment...
Wait while more posts are being loaded