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SiteTuners
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Conversion Rate Optimization
Conversion Rate Optimization

139 followers
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Visitors have different roles and tasks and are at different stages of their relationship with you, so one generic experience for all will not cut it. Check out these tips for personalizing your website.
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Check out these practical ways to combine old school usability and conversion tweaks with analytics fundamentals. >>>http://www.sitetuners.com/blog/2-practical-tips-to-combine-usability-and-web-analytics/
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Is your CRO program underperforming? Look at internal causes first before investigating external factors. Check out Tim Ash's five tips for tackling internal conversion killers. 
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Name it, Amy Africa has done it. She’s wired people up to lie detection equipment, and she has mugs in the lab where if a person takes a sip, she's able to compute hormones. She employs all these radical usability techniques to see what the brain is doing when people are online.

Amy says that online, people tend to do the same thing - they behave a specific way when they have propensity to buy. She can now gauge with 92% accuracy whether or not a customer will complete a transaction based on the position of their feet or how their hands are poised over the keyboard.

In an episode of Landing Page Optimization, Amy takes us through what she’s learned from research. She talks about common things that marketers miss that lead to poor conversions.
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Learn what a good conversion rate is – what marketers should be striving for- and what can be done to achieve it in this post.
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The first sale isn’t the end of the user journey – optimize for lifetime customer value with these four tips from Tim Ash.
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In many ways, the online marketing community has never been stronger. Online marketing has made great strides in the democratization of tools - Google Content Experiments and Optimizely come to mind, but there are a lot of areas where sophistication that only belonged to Fortune 500 companies before can be had on the cheap. Smartphones helped make new services possible - store locators, one-touch dial from web sites, and so on.

And yet, it seems like in a lot of other ways, the marketing community has been dealt some really heavy blows. Find out what online marketing trends you should be keeping an eye out for this year - check out 
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Want to improve website conversions in 2015? Check out these 7 must-have resolutions.
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Check out the 15 most popular posts on the SiteTuners blog before the year ends!
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To test or NOT to test? Here are five situations when website testing is a bad idea.
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