All companies want to attract and retain top talent. But the reality is that smart, talented people learn quickly, get bored easily, and are bombarded by opportunities to go elsewhere. So how do you keep them? Tackling the kind of big challenges that make people feel proud and excited to come to work everyday is one important piece of the puzzle. The other is simpler – make it easy for people to move around within your organization. Doing so is a win-win. The smart creatives get to push themselves and learn something new, and you get to benefit from their energy and expertise.

At Google we encourage this in lots of ways. 20% projects, rotational programs, and the constant moves between teams that go on across the company are all designed to keep people engaged and help them grow. It’s a straightforward tool any company can use give great people a good reason to stick around.

#howgoogleworks #talent #google
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