The Search Quality Alliance is a group of former Google employees from the Search Quality team. This team is responsible for the non-paid search in order to provide the best search results for Google’s users. Each member brings individuals strengths to the team on a functional level and from their own international knowledge. All our clients will benefit from the Alliance’s full SEO expertise.
The backgrounds of the Search Quality Alliance members are: programmers, marketing specialists, usability evangelists, analytics experts and business strategists. All those interface functions are indispensable to execute successful search engine optimization.
The alliance is comprised of 5 autonomous companies that cooperate on large and international SEO projects with local expertise and ample resources.
From collaborating in international SEO projects, to SEO workshops, up to developing new tools including testing and sharing best practices, the Search Quality Alliance is here to evangelize and help businesses understand the potential of a well thought, purely white hat SEO strategy.
Because we have a deep understanding of how Search Engines think and work, our knowledge is long lasting and not limited to a set of tangible technical algorithm factors or that tend to change very frequently. We know how to think like a search engine, we know how to think like a search engineer, we like common sense and we are here to help you understand and make the most out of Search.
Please note that, as an Alliance, we do not provide services or take clients directly. For the time being Search Quality Alliance operates exclusively trough its allied companies: Engeeno, Improove, Optimanova, Webhelps and Woptimo either for partnerships or services. If you would like to work with us, we recommend you to contact one of the country offices that is nearest to your location or market.
Our goal is not to do any kind of reverse engineering techniques, nor will we engage in implementing “tricks” that aim at escaping a quality assessment from search engines. Sometimes we won’t be able to share directly any kind of specific information. But we don’t need to.
As former Googlers and Web Marketing professionals we see it as our mission to show as many people as possible how to execute successful search engine optimization and to be consistent with the Google Webmaster guidelines at the same time.
Search Quality Alliance is not Google. Nor do we, as a group, speak for Google, work for Google, or claim to be representatives of Google in any kind of official capacity whatsoever.
Any and all information contained within this site is based solely upon our professional experience within the field of marketing online. It is based upon empirical study spanning years, on our professional interaction with various aspects of Google’s public search, advertising, and local business listing systems, and on having dealt with hundreds of satisfied clients.
No part of the information within this site, or indeed the information imparted and/or affirmations made by Search Quality Alliance members is based upon a claim of knowing Google’s secrets, or on exercising any kind of control over Google’s servers and/or ranking algorithms.
We therefore make no claim as to be able to give or undertake any kind of guarantee for our services, since Search Quality Alliance, as a group, exercises no control over Google’s systems, and or the time frame taken by Google to react to any and all promotional measures undertaken by us.
We are definitely not Google, nor do we speak for Google, work for Google or represent Google in any official way, shape, or form.