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Style Strand Media
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We help businesses use Social Media Marketing to boost their brand and improve bottom line!
We help businesses use Social Media Marketing to boost their brand and improve bottom line!

58 followers
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How to Create a Facebook Group for Your Business (+ 5 Benefits) - Did you know there are dedicated Facebook groups for “rat moms” (women who own rats, presumably), people who yell at inanimate objects, and even Nickelback fans? If you use Facebook for personal purposes, you may have taken part in a Facebook group – or perhaps you are more of the silent “lurker” type. Either way, people join Facebook groups for a variety of reasons. Whether it’s a young adult looking to connect with others i...
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Top Marketing Books: Experts Recommend the Best! - Want to get a marketing education? Read the top marketing books recommended by experts. They  share their favorites & why every marketer should read them. The post Top Marketing Books: Experts Recommend the Best! appeared first on Heidi Cohen.
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AdWords vs. Analytics: Building the Best Remarketing Lists for eCommerce - It’s no secret that Google remarketing ads are a powerful and necessary addition to the ultimate multi-channel eCommerce marketing strategy. Allowing you to push first-time traffic further up your sales funnel and turn one-time shoppers into repeat buyers, it all starts with building your remarketing lists. There are two ways you can build your remarketing lists: through Google Ads or Google Analytics. The latter is ...
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LinkedIn Rolls Out New Posting Tools - Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore new LinkedIn posting tools, new Instagram features being tested, new Facebook Ad Manager app creative tools, and [...] The post LinkedIn Rolls Out New Posting Tools appeared first on Social Media Examiner.
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Marketing Day: Gartner releases first Magic Quadrant, IAB Tech Labs launch blockchain-analysis & more - Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. The post Marketing Day: Gartner releases first Magic Quadrant, IAB Tech Labs launch blockchain-analysis & more appeared first on Marketing Land. Please visit Marketing Land for the full article.
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9 Emerging Content Marketing Trends You Need to Know in 2018 (and Beyond) - Image: Freepik Content marketing is an integral part of your digital marketing strategy. In 2017, we saw extensive adoption of content based promotion across all industries. In 2018, the practice will continue to thrive even more; especially in small and medium sized businesses. Content marketing offers better engagement, better conversions, and usually cost less than other forms of marketing. Besides, with a consta...
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SEO is Changing, Are You Ready? - We are over halfway through 2018 and we thought it might be a good time to highlight some of the new SEO trends present so far this year. As Google continues to crack down on low quality, spam content new updates are more important than ever. Throughout 2017, Google made countless updates to their algorithm meaning the search engine would begin favouring quality content over quantity. SEO is becoming more important year after year, you could even argue that...
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Planning to make a video ad or other video asset? 3 things to consider - Before you start shooting video, or even writing a script, contributor Jacob Baadsgaard recommends you ask yourself these key questions The post Planning to make a video ad or other video asset? 3 things to consider appeared first on Marketing Land. Please visit Marketing Land for the full article.
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The Thin Line Between Journalism and Commercialism - Free-Photos / Pixabay Websites that accept guest posts might need to rethink their editorial policies, now that the internet is populated by many bloggers who are charging fees for exposure. This phenomenon was highlighted by a Buzzfeed News article, which investigated the activities of Jayson DeMers, who has contributed many articles to publications like Forbes, Entrepreneur, Inc.com, Mashable and many more. Those publications thrive on ...
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3 YouTube Features You Might Not Know About: Helpful Content Tips - The popularity of YouTube is on the rise with no sign of slowing down any time soon. Why would it? Video marketing has tons of seriously impressive stats: 97% of marketers polled said video helped increase user understanding of their product. 76% said video marketing helped them increase traffic and overall sales. 87% of online marketers have already incorporated video content into their marketing strategy. Does your busine...
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