Here are some ideas I had of what WWE could do to improve.
So we have smackdown, NXT, and raw... Also main event that's played... Idk where. I say we split those a little differently.
Nxt is easily getting a lot more popular. Move it up to the USA network and have it take over on Wednesdays if possible.
Next, change smackdown. Like, let's completely eliminate the entire idea down and make it so the entire show is just women's matches, including nxt and raw. Women's matches no longer on raw or nxt, they get their own show entirely. Give the women a tag team belt as well.
Now your raw roster has a lot more to do. Your raw roster allows for more rivalries and it gives you more time to do it. It also gives your wrestlers more downtime to recover, which should lower injuries and concussion issues. This also allows you time for longer matches or however you wana run matches. You may even be able to fit another belt into the raw mix.
Also, now your women have their own audience, it gives you more of an idea of who cares about the women and they get more screen time as a whole. It basically makes them equal to men in almost every way, except they have an hour less of screentime, but with a smaller roster, that shouldn't matter.
The last thing is I would move some of the midcarders down to nxt now that it's a main show. It could basically be the way to build up hype for some of the people who get shoved aside on raw.