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Lindsey Siegele
Writer, reader, web geek, cat lady, Jayhawk.
Writer, reader, web geek, cat lady, Jayhawk.

Lindsey's posts

Looking for some opinions. My business has a corporate office and then several locations throughout the country. We have a main website for the brand itself, and then each market area has its own website. Our main goal has been to drive traffic to the market websites, as each is slightly unique in its services, and we also want to target our SEO toward individual market areas. None of these websites has a blog, but we're interested in generating content and starting one. It would be a huge challenge to generate enough content for all of the individual sites, but we don't want to use the exact same content on all of them, in case that hurts us in search rankings. What do you think is the best method for this? We could noindex the content on all the sites but one? Or maybe there's some sort of frame we could put on all the sites that the main blog would feed into? Any suggestions are welcome. Thank you!

Hi there! Do search engines perceive and rank blog content differently than other web content? I work with content websites that contain blogs as well as more substantial, heavily researched articles. The blogs are written by outside bloggers, and they tend to be of a slightly lower quality than the rest of my content. Do search engines expect that from blogs, or should I be as rigorous in my blog reviews as I am in the reviews of the rest of my content? Thanks in advance!

I work on a website for a popular niche magazine. We've always been very careful to use white-hate SEO tactics, and we've avoided penalties tied to algorithm changes almost completely in the past. In recent months, we've had two outside webmasters contact us, asking us to remove links to their websites because they've been penalized. We can't see anything in our content that would make it appear spammy. Should we be concerned? If so, what's our next best course of action?

I'm looking for opinions: What are your thoughts about using the keywords meta tag? I know Google has stated that it doesn't matter for rankings. A year or so ago, when I talked to Bruce Clay, he was still recommending using them, and he had specific guidelines for doing so (exactly how many words should be included, how often words can repeat, etc.). Are any of you using keywords meta tags? If you are, are you following specific guidelines?

Does anybody know if there's a way to remove only portions of a page from Google's index? We use noindex tags regularly for removing full pages, but what if I just want, for example, the comments portion of a page to be noindexed?

Thanks in advance.

I have a noindex question: My website uses Google's site search as its primary on-site search function. In an effort to improve the quality of the website's content and recover from what we think might be a Panda penalty, we've pinpointed several pieces of content that we'd like to noindex-follow. We did some research, and we think we've discovered that doing this would remove that content from our site search index, as well. So two questions, really: 1) Is it true that noindexing content will remove it from our site search, and 2) Is there any kind of workaround for this? It would be great if our content could still be found by our website's visitors. Thanks in advance!

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Hey, all! Anybody an expert in using the AdWords Keyword Planner? We've been using it for keyword research to help us optimize our new web content (using the "Keyword ideas" tab). Recently, one of my colleagues logged in on her personal account to do some research, then logged in on our company account and did some overlapping research. She noticed different "avg. monthly searches" numbers for the same phrases on different accounts. Has anybody else noticed the same? Why would that number fluctuate based on user?

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Some interesting new (to me at least) information in this one.
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