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Olivier Blanchard
1,526 followers -
Pray that I never become your competitor's secret weapon.
Pray that I never become your competitor's secret weapon.

1,526 followers
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Olivier's posts

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8 months of very hard work (research, interviews, fact-checking, graphic design, etc.) but we can finally release the 2015 Global Social Media Insights Report. Here are the top 12 most important insights that you NEED to be aware of, but the post links to the complete report. Enjoy.

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"The test of a first-rate intelligence is the ability to hold two opposed ideas in mind at the same time and still retain the ability to function."
 - F. Scott Fitzgerald

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Should influencers be paid by the brands they do work for? Depending on whom you ask in digital, the answer isn't always what you might think. Here is how to approach the question properly.

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“Shiny Object Syndrome” - new cartoon and post on chasing the next big thing in marketing http://tomfishburne.com/2015/01/shinyobject.html
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The Last Year. (Not a retrospective.)

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I got to guest cohost this week, so we covered everything. No really... everything. Like... everything. This podcast is like espresso for the brain.

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Tech is definitely getting big in the automotive market. Check this out.

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Want to increase customer loyalty? Understand the perception gap between marketers and customers – and make some changes.

Customer Loyalty: How to Close The Perception Gap Between Us and Them  http://buff.ly/16t8qaK   #customerloyalty  
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