The Counter - Custom Built Burgers
Today 11:00 AM – 9:00 PM
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50 Memorial Rd West Hartford, CT 06107
50 Memorial RoadUSConnecticutWest Hartford06107
$Restaurant, American Restaurant
American Restaurant
Hamburger Restaurant
Fast Food Restaurant
Today 11:00 AM – 9:00 PM
Wednesday 11:00 AM – 9:00 PMThursday 11:00 AM – 10:00 PMFriday 11:00 AM – 11:00 PMSaturday 11:00 AM – 11:00 PMSunday 11:30 AM – 9:00 PMMonday 11:00 AM – 9:00 PMTuesday 11:00 AM – 9:00 PM
Design your burger with fresh, 100% natural angus beef, which is humanely raised and handled, no added hormones or antibiotics. Over 300,000 options with protein, cheese, topping and sauce choices!
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Review Summary
20 reviews
5 star
6 reviews
4 star
6 reviews
3 star
4 reviews
2 star
1 review
1 star
3 reviews
Contemporary chain with customizable gourmet burgers, including vegetarian, plus beer & wine.- Google
"The sweet potato fries are the best ones I have ever had, hands down."
"A great experience to build your own burger from scratch."
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Jim Simon's profile photo
Jim Simon
2 years ago
My son and I both had "build your own burgers" at the Counter today. The quality, freshness and flavor of the food was outstanding. This is NOT a fast food restaurant. We both ordered burgers "on the rare side of medium rare" and we got thick, pink, extremely juicy, extremely flavorful results. If you order a burger like this cooked "medium" -- like the burgers at a fast food place -- then don't blame the restaurant if the result isn't pink and juicy. I ordered my burger with lettuce, tomatoes, and scallions, and brie cheese, on an English muffin. Even a very fancy restaurant could expect a burger like this to be described as "magnificent food." The fries have excellent natural potato flavor, and are a bit thinner and crisper than "fast food standard." They tasted great both plain and with ketchup. This is a sit-down restaurant, not a fast food place. We were seated within 1 minute of entering the restaurant, but this was after the lunchtime rush. At most, we might have waited 3 or 4 minutes for service and talked for maybe 10 minutes while the food was prepared. If you came here for fast food with impatient guests in tow, you could be frustrated. But the service here was NOT slower than I would expect at a great sit down restaurant, it was very prompt. And there were at least 20 other customers in the restaurant at the time. The decor is clearly new and very simple, with unfinished open ceilings, large windows, and simple tables without tablecloths. More complex decor might warn people The Counter is not a simple fast food joint. it's beautifully clean, and a very satisfying place for lunch or casual dinner.
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Robert Coreano's profile photo
Robert Coreano
2 years ago
The BEST Burgers around! Customize the burgers whenever you want with different ingredients. Grass fed Fresh Meat! Sweet potatoes fries they are Excellent! Also they offer great artisan beers. Love this place!
A Google User
3 years ago
Worst service. Waited with my kids for ten minutes for the server to come to the table. When she did ....poor attitude and tried to rush through our selection. Borderline rude. Wont even comment on the food since the server experience was horrible. My advice...for great food and service try Plan B or Max Burger.
A Google User
3 years ago
Simply one of the best burgers I've ever eaten. Onion strings and sweet potato fries are a perfect match.
Athena Chang's profile photo
Athena Chang
4 years ago
I was a little skeptical of this burger place because everything outside of Manhattan seems to have no will or inspiration to serve better food. It was a crowded Sunday noon and we waited a while before we got seated. I decided to customize my own burger, to make it healthy and tasty at the same time. I picked whole grain bun, 1/3 lb turkey patty, with grilled pineapple, salsa, organic lettuce with hot wing sauce. It turned out to be so delicious! I was actually surprised and can't believe I got this in this cute rich town of Connecticut since our other meals in the area have proved to be disappointing.
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Scott Guiness
3 years ago
A great experience to build your own burger from scratch. I especially like the turkey burgers because of their flavor and they are healthier than the beef ones. The sweet potato fries are the best ones I have ever had, hands down. Two thumbs up.
A Google User
3 years ago
The burgers were over-priced and over-cooked. The fries were ok but nothing to write home about. It took forever to get our food on a very slow night. If you want to spend more money than you should and get below par food and service go to The Counter. We won't be going back.
A Google User
4 years ago
Good food. Overpriced, but that's par for the course in West Hartford Center. Service was on the slow side, but not unbearably so.