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Dani Estermann
Attended ETH Zurich
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Dani Estermann

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Notifications are the new apps:
Smartwatches intensify the trend of more personal, more intelligent and more interactive notifications.

Apple Watch Inspiration Guide (PDF) by Urban Airship
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Dani Estermann

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Möchtest du mehr Benutzer für ein Produkt oder eine App?
Dann widerstehe der Versuchung, einfach ein paar nette neue Features einzubauen!

http://andrewchen.co/the-next-feature-fallacy-the-fallacy-that-the-next-new-feature-will-suddenly-make-people-use-your-product/
A few weeks ago, I read this tweet, and found myself nodding my head in vigorous agreement. The Next Feature Fallacy: the fallacy that the next feature you add will suddenly make people want to use the entire product. — Joshua Porter (@bokardo) May 14, 2015 For people who love to build product, when something’s …
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Dani Estermann

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Did you know that building the first iOS version of Instagram cost 500'000 USD, including the back-end?
Now think again: How much would you pay for developing a mobile app?

Ken Yarmosh from savvyapps.com with an interesting approach on app project budgets.
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Dani Estermann

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Do you know an #iOS developer that wants to try something new?
We are looking for a #freelancer to extend our tigerline golf app... for the #Apple watch!

Apply here:
https://www.tigerlineapp.com/watch
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Dani Estermann

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You have a carousel on your website?
Then have a look at this article: This approach promises that more users go beyond the first content page.

http://uxmovement.com/navigation/why-users-arent-clicking-your-home-page-carousel/?utm_content=buffer4f4c1&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer #UX
A website study found that out of 3 million home page visits only about 1% clicked a carousel slide. How could a large, graphical element on the home page get
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Dani Estermann

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Orange scheint eine deiner Lieblingsfarben zu sein :)
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Dani Estermann

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It's not about taste. Not about calories. It's about #usability!

I am glad that more and more Android developers replace the 'unhealthy' hamburger menu with navigation tabs. Like Youtube or Twitter... and now slack: http://slackhq.com/post/120618666545/slack-for-android-2-0
 
Summary:
A good navigation menu should show where you are and tell where you can go. If your main navigation has no more than 5 items, use tabs instead. If it has more items, try to shorten it ;-)

PS: If you want some real numbers, read how changing the navigation menu affects app usage: http://thenextweb.com/dd/2014/04/08/ux-designers-side-drawer-navigation-costing-half-user-engagement/
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Come on: It’s 2015!
Expectations are higher than ever when it comes to apps. Not only for consumers, also for B2B applications...

"For goodness sake, if you are a serious company and you want me to keep using your app, make sure I can do what I expected to do, quickly, easily, and intuitively.
Or I’ll just phone your call center and make you pay for having to deal with me."

https://www.appsee.com/blog/mobile-ux/just-important-app-ux
How much does user experience count when it comes to apps? One impassioned app user felt it was so important he wrote an open letter on the matter.
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Dani Estermann

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View behind the mobile screen: 3D dissection of a golf app user interface.

The red warning flag is normally hidden by the frame above. If GPS reception is bad, the flag is rotated into view. 

#usability  question: 
Why is this better than a simple bar indicator used for GSM reception?

1. Because the UI is not cluttered when reception is ok.
2. And if location is not precise enough, the animation of the red flag easily catches the user's attention.

Download and test tigerline for free: http://www.tigerlineapp.com
[Image produced with reveal app]
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Waza_Be
 
+Dani Estermann I don't think the problem is the flat/non flat design.. It's more about guidelines...
The bottom buttons looks great on iOS, but on Android, users are used to see them in the top part of the screen (no need for a full ActionBar in your case, but that's where people will look)
I also wonder what is the "power button", but I really don't know your app.

Animations looks great and the design is really well done
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Dani Estermann

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#WWDC 2014: Bei der offiziellen Ticketverlosung hatte ich kein Glück. Gestern Abend dann die unerwartete Wende in Form einer persönlichen Einladung. 
Einmal im Leben muss doch jeder iOS-Entwickler ins kalifornische Mekka pilgern :-)
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Wow - Glückwunsch!!
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Dani Estermann

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Live Input-Validierung während der Eingabe des neuen Apple-Passworts. So macht der von BSI und Fedpol vorgeschlagene Passwortwechsel sogar halbwegs Spass ;-o
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One of the most important considerations when building mobile experiences is the responsiveness of the interface. The mo…
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Have him in circles
97 people
Alessandro De Carli's profile photo
Erhard Ruettimann's profile photo
Erich Oswald's profile photo
Beat Latanzio's profile photo
Alain Gassmann's profile photo
Yves Bannwart-Landert's profile photo
Thomas Peter's profile photo
Thomas Vogt's profile photo
Martin Contartese's profile photo
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Mobile Interaction Design, Consulting & Development
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Gender
Male
Story
Tagline
Shaping the mobile experience
Education
  • ETH Zurich
    Dipl. Informatik Ing.
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