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Keith Pillow
486 followers -
Senior Marketing Executive | University Professor | Author, Speaker and Philanthropist
Senior Marketing Executive | University Professor | Author, Speaker and Philanthropist

486 followers
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ANOTHER STROLL DOWN MEMORY LANE: The WebTV Story
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Twenty years ago this week, my good friend and #PR colleague Ian Yellin and I spearheaded media relations outreach for the official launch of what was, at the time, one of the most promising, creative, and ambitious consumer technology innovations of the decade: WebTV Networks, the very first company to offer Internet access via television. It was amazing technology (developed by three former Apple Inc. executives) with an elegantly-designed user interface, and slick set-top boxes manufactured and sold by Philips and Sony. Both Ian and I leveraged this experience to have long and successful careers in high-tech PR.

And WebTV proved to be a Silicon Valley darling...and major success story. With backing from Microsoft, Paul G. Allen, and a host of other prominent investors, the company rode the wave of incredible media attention and brand awareness, much of which Ian and I generated, and it was acquired by Microsoft only seven months after launch (and less than two years after it was founded) for $425 million.

Ultimately, WebTV was rebranded as MSN TV, and the service lived for nearly two decades until it was finally discontinued in September of 2013.
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#TGIF! Hope everyone has a great and relaxing weekend! What are you up to this first weekend of spring?
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Wishing everyone a very happy #StPatricksDay! If you're going out to tonight to get your drink and party on, please be safe, and do NOT drink and drive. Have fun! :)
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Wishing everyone a very #HappyPiDay! And to all of my East Coast friends and colleagues, please be safe!
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All right, Monday. Let's do this! Time to get busy and #TCB!

#TGIF! What's everyone doing this weekend? Anything exciting? Roll call, please! :)

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I totally would take this class! Would you?


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Reaching DEEP into the archives for this one and flashing back to my junior year at St. Bonaventure High School when I was on the #AcademicDecathlon squad with my good friends Richard and Renee. October 15, 1986. #TBT #ThrowbackThursday
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LOVE is in the air! I'd like to wish all of my great +Google+ friends and colleagues a very happy #ValentinesDay! <3
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Today has already been extremely hectic, but very fulfilling and productive, and so I wish the same for you, my friends...all week long! Be positive. Remain focused. Stay committed. And, most importantly, always remember #GodIsGreat, and through Him, all things are possible. Be well... :)
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