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Scott Phillips + Associates, Inc.
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Public Relations Consultants
Public Relations Consultants

4 followers
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"Not all shopping centers are under pressure. Malls in wealthier neighborhoods with less competition still draw affluent shoppers and continue to attract tenants." http://owl.li/8MLZ30m5iEB #retail
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"While the industry may refer to it as 'omni-channel' retailing, consumers across the globe no longer strongly distinguish between online and in-store channels." http://owl.li/p1vw30m332y
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"Quartz’s study shows 94% of executives say they use email
newsletters to get their daily news fix. Websites are just
behind email at 89% with news apps at 74%." http://owl.li/xZ4o30lWOd8
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“The value of converting all of this data to insight and action is huge...A simple example is that migrating just one percent of our single-visit customers to be multi-channel, multi-brand represents $200 million of top line on an annual basis.” http://owl.li/jXqJ30lN5UM #Retail
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Good read: "When in-store technology functions well, it can form a strong cornerstone for customer retention. Nearly half (46%) of shoppers say that interactions with functioning in-store technology increases their confidence in a brand..." http://owl.li/3wkV30lLgoY #RetailTech
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Millennials greatly value individualism and personalization. This remains the case as millennials become parents, and those parents will work to explore the solutions, products, services and experiences that uniquely are right for them. http://owl.li/a5p630lIgy3
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The folks at IHL_group again bring real context to the so-called Retail Apocalypse: "Over 3,800 more stores are opening than closing in 2018 among big chains. As well, through the first seven months of the year, retail sales are up $190 billion..."
http://owl.li/trY530lCDRD
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Much like retailers, mall operator believes the industry must continue reinvesting and evolving. "...we’re seeing materially improved traffic and sales productivity." http://owl.li/U69m30lo2ux
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Brick-and-mortar retail still enjoys annual growth, but not every retailer survives forever... http://owl.li/scEO30kVeyA
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