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Mike Sweeney
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88 followers
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Whether you’re submitting a draft to an editor or editing someone else’s work, it saves time and frustration to know what a good content editor looks for in a piece of writing. Get your new blueprint for success in our latest post. http://bit.ly/1qoRMLF

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We’re looking for a savvy managing editor to help build, but more significantly, own and manage the execution of content marketing strategies for our clients. Bring your chaos-proof personality to this position: http://bit.ly/1BLZcAE

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Building buyer relationships that deliver results for today’s modern marketer takes more than it used to—but it doesn't have to take as much as you may think. Our new content marketing manager/editor, Sara Hill Isacson, breaks target audience engagement down into five simple steps. Find out more in our latest post. http://bit.ly/1rRE3R2

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There are many reasons to invest in marketing automation, including features such as lead scoring, lead nurturing, automation rules, and measurement. The right platform, the right modern marketer to guide your strategy, and you can show real results. Find out more in our newest post: http://buff.ly/1lSISJv

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A great content marketing manager needs to have all the skills of today’s best modern marketers, but must have an arsenal of additional, hidden skills, too. If you could hire a superhero—like a content marketing Transformer—what kinds of traits would they have? Our newest post paints a picture: http://buff.ly/SQe7bB

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Are you a seasoned marketer who is capable of building and managing a team of modern marketers? Right Source is in search of a strategic account director with a consultative sales skill set and a knack for building strong, trusted client relationships: http://bit.ly/1kmyHXt

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Clarity is key to good communication and good content. But common grammar mistakes can cloud your message and undermine your expertise. Are you making any of these 10 grammar mistakes in your writing? Download our new checklist to keep the rules straight: http://bit.ly/1mUtXyD

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Should you really bother with content marketing planning? In our latest post, Mike Sweeney offers insight on all that can go wrong in the absence of a solid content marketing plan, and gives tips for how lay the foundation for a successful strategy: http://bit.ly/1hIFIEB

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Keeping the content marketing machine moving is a challenge. Handling it in-house with volunteers is even harder. Try a hybrid model for creating your content in-house. Find out how in our newest post: http://bit.ly/1nipUcS

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When it comes to content marketing, weave your larger company story seamlessly (and subtly) into your smaller stories, and create win-win content. Tell one story without the other, and your content won’t do what it’s supposed to do: attract and engage audiences, build trust, and ultimately boost business.
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