E-Commerce is one of the busiest markets online, there is so much competition that you need to do things to help your clients’ stores stand out. Tied in with this is fact to convince customers that the products on display are must-have and of great value.
The regular use of #touchscreen means web design has to adapt. Designers must decide how they adapt their projects to suit users without mouse and keyboard access and although the development of separate mobile interfaces was the initial move, it’s now much more sensible to design responsively.
The industry and craft is permanently evolving and ever changing. It responds to tastes in other areas of design. Like fashion it’s responsive and like product design it needs to adapt to the needs of the target audience. Web design also needs to be memorable and it has to make users want to come back.
#Minimalism is far from a new concept. Decades ago with a wave of Japanese influence and Feng Shui styled design have influenced what users like to see. Since 2010 we have seen even more sparse, white space dominated designs and minimalism is definitely here to stay.
A/B Testing is something #websitedesigners should be utilising. It’s a fantastic practice which can provide you with better insight into your client’s visitors’ behaviours and how to increase and improve conversion rates for your clients.
For 2013 the Pantone Colour of the Year is Emerald 17-5641 and as we’re past the half way mark it’s a good time to see how #websitedesign has adapted and incorporated this colour and how it can be used to great effect.
Interaction Design, abbreviated to #IxD, is a relatively new concept in web design. It’s been around for about 10-15 years and exists to facilitate interactions between users and their web environment.