/via #analytics #gtm
"Google Tag Manager is truly incredible. The ability to make additions or alterations to your tracking and marketing tags without bothering your developers is a huge game changer in the digital industry. However one small problem still remains... Google Tag Manager (GTM) require at least one additional piece of code on your site before you can start to utilise this ground-breaking way of doing things.
/via #infographics #inception #seewhatwedidthere
"Did you know 70 percent of all our sensory receptors are in our eyes? Or that it takes only 150 milliseconds to process a symbol and 100 milliseconds to attach a meaning to it? ... take a look at this very meta infographic about infographics."
/by of Neverstill #analytics #developers #android
"In this article, I dive deep into how I set up multiple Google Analytics trackers and most importantly, how I keep organized with what data I’m collecting. Recently I have been more involved with statistical data, focusing on user flow and interaction. Tracking one or two elements can be very clear on how to setup the data hierarchy. Once you move past the basics, planning and organization are the key ingredients to success."
In this episode, interviews Christopher Penn, the VP of marketing technology at . He co-founded PodCamp with and is co-host of the Marketing Over Coffee podcast.
/by for #analytics #filters
Excerpt: Google Analytics filters limit or modify the data that appears in a view. We recommend that most views include a set of “best practices” filters to ensure data quality:
- Exclude internal traffic
- Trailing slashes
- Lowercase – URIs, campaign parameters, event naming
- Social traffic sources
- University of PhoenixB.S. Business Finance, 2009 - 2011
- Cuyamaca CollegeTansfer, 2007 - 2009
- Stellaire CorporationCo-Founder, 2013 - 2014
- United Eagle TechnologiesProject Management, Business Development, Internet Marketing, Thought Experiment Expert, 2003 - 2012
- OutspectiveCo-Founder, 2012 - 2013
- Shift DigitalChief of Technical Operations - North America, 2012 - 2012
- BizChangerZThaumaturgist, 2011 - 2012
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