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Trevor Sanford
Digital & Social Marketer and Diver
Digital & Social Marketer and Diver
About
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Digital Transformation is a term we hear a lot about and depending on who you ask seems to mean different things to different people. It’s often thought of as a process of digitising traditional channels and digitalisation of business practises. But these…

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As brand marketers we have long understood the value of Social Media marketing to engage with our customers not just by offering great value through awesome content but also as a very valuable cost-effective channel for customer service.  Though we have…

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Looking for great places to dive with Mola Mola?  Check out my latest +Scuba Diver Life  article http://scu.ba/22pkkbo

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A look at the biggest trends in eCommerce for 2016

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Google has released some new guidelines that are aimed directly at bloggers who review items they received for free from companies, a growing form of native advertising for sure.  Google has already grappled with this issue on YouTube with the army of…

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Facebook launched its new rival to Googles Display Network last year, to help advertisers reach more of the right by people by extending Facebook ads into other mobile apps. Though its still not as mature or with the same reach as Googles offering,…

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Investing time and effort into Search Engine Optimisation(SEO) should be high on the lists of priorities for any brand.  It’s not just something for dedicated SEOs or the IT team, nearly every line of business has a role to play from Marketing copy…
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