Didn't go to SXSW? Or maybe you did but were too hungover?

What are the trends you need to know at SXSW? You should know these four observations

Observation Set 1: In a sea of noise, new technologies emerged to foster intimacy
Observation Set 2: The Sentient World continues to emerge as appliances, cars, and body data emerge to glean intelligence
Observation Set 3: Corporate Business continues to adopt interactive technologies and their presence was felt
Observation Set 4: Hollywood appearances increased in frequency, crossing interactive and L.A.

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