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foodgawker - Chuck Lai
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foodgawker - Chuck Lai

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Just released an iPhone app update for all four apps. The coolest new feature is shake your device to randomize. Hope you like the update!

Next to launch is a BIG site enhancement! If things go well, we hope to have it released next week.
iPhone App Update v1.1 We just released iPhone app version 1.1 for all four apps. This update adds the following… • Shake device to randomize (also on the “more” screen) • Double-tap to add to...
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Sounds awesome!
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foodgawker - Chuck Lai

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The most interesting things we ate at the San Francisco Street Food Festival were these Wax Moth Larvae Tacos... crunchy! http://instagr.am/p/KzWHh/

The funniest moment was when some random person asked if she could take a picture of my 4505 Meats cheeseburger... ummm, sure. As she proceeded to snap a shot in direct sunlight, I stopped her, pulled her into the shade and rotated the burger to show off the best parts. She shoved her camera into the burger and I wanted to tell her to backoff and lower her camera angle, but I refrained. LOL.
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Lost for words
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foodgawker - Chuck Lai

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Ad Networks, CPMs and Fill Rates

I spent the afternoon rearranging/verifying the ad network chains across the gawkerverse sites. We started out with just Martha's Circle and Platefull in 2008, but with their fill rates dropping, we've added more networks each year.

The non-exclusive networks that we've used and seen the best CPMs have been...

1. Federated Media
2. Platefull (fill rate has been very low this year, only 19% YTD)
3. Martha's Circle
4. Burst Media (33% fill rate YTD)
5. SustainLane (fill rate is terrible, only good around Earth Month - April)
6. BrideClick
7. Advertising.com
8. Google Adsense

The YTD fill rates across networks ranges from 19% - 35%, but we are seeing fill rates as low as 3% this summer. On some ad slots, we have seven ad networks in the chain, but it's typically 3 - 5 networks chained per ad slot. Ad chaining helps us maximize revenue, but the downside is the additional ad loading time, especially if the networks at the top of the chain aren't filling.

I've also looked into ad optimization solutions (Admeld and Pubmatic), but I'm early in this process. Lijit (who uses Admeld) is simple option if you want to fill your ad inventory and don't mind seeing a lot of non-endemic ads.

For ad serving, we use DFP Small Business...

http://www.google.com/dfp/info/sb/index.html

which allows us to traffic any directly sold ads. The only thing we don't like is the ad scripts for DFP are not asynchronous and does block page rendering.

Anyway, that's been our experience with ad networks over the last 3+ years. Let me know if you have any ad networks that you like and would recommend using.
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Chuck, thanks for this info!
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foodgawker - Chuck Lai

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Not bad for an iPhone shot, eh? We went on a trail run around Bon Tempe Lake yesterday and saw these Red Shouldered Hawks (over 20 of them) riding thermals by the lake. http://instagr.am/p/JLR4c/
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Are you serious? That's incredible!
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foodgawker - Chuck Lai

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Another reason not to drink store bought OJ...
Do you buy orange juice at the store? If you do, I'm sure you're careful to buy the kind that's 100% juice and not made from concentrate. After all, that's the healthier kind, right? The more natural ...
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Just another reason to make homemade. :-)
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foodgawker - Chuck Lai

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What? That's not a real puppy!
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Yes, Boo is awesome! I saw a pomeranian with a "boo cut" on Fillmore St. a few weeks ago. My reference to that's not a real puppy was to this commercial... http://gawk.in/pydDac LOL.
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foodgawker - Chuck Lai

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This flow chart is a few years old, but saw it again today and always liked its simple message!

http://www.typcut.com/headup%20/are-you-happy
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Hehe, yep 😊
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foodgawker - Chuck Lai

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Reviewing new functionality mockups and discovered we were completely missing a feature. D'oh! Better to discover now than before coding.

Also, wish there was a way to scan mockups and spit out functional code!
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Lol, if we could do that people like me would be coding all the time! Eek, glad you caught your missing feature. 
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foodgawker - Chuck Lai

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Thankful this one-legged goose posed so nicely and persevered for this moment. http://instagr.am/p/Jckt7/
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Awesome Chuck!
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foodgawker - Chuck Lai

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If you are using a WordPress theme that resizes images via the timthumb.php utility, it's vulnerable to hacking and you'll need to patch it. Here's how to find out if your site is vulnerable...
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foodgawker - Chuck Lai

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This is the coolest Rube Goldberg Machine I've seen in a long time!
2D Photography Inc: So we've been working on a project for the last while. To me personally, this is a BIG project. Probably the largest thus far of my photography career, and it's not even a ...
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Oh soooo cool
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foodgawker - Chuck Lai

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Found some mango nectarines at Berkeley Bowl! Inside similar to a mango, tastes more nectarine like. http://t.co/uF39NP9 (thanks +angi c)
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Of course you can share. Thanks for the tip on them!
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