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Tip of the Day:

Use social media to grow your app’s brand.

Run a small contest like asking current fans to invite their Facebook friends to like your Facebook page for exclusive in-app goods!
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See who won Best App in the first-annual Google Play Awards:
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4 trends that free-to-play developers should keep an eye on:
<i><b>Leonard Frankel</b> is a business development excutive at Israeli F2P game developer Plarium. Free-to-pl
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Friday Fun Fact:
When combined, the top 4 social messaging apps (Messenger, WhatsApp, WeChat, Viber) have over 3 billion monthly active users!
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Good day yesterday for Google, Android, and Android developers:
Oracle has spent many millions trying to get a chunk of Android, to no avail.
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Tip of the Day:

If your app requires user instructions, use short, simple phrases to keep the amount of “instructions” pages to a minimum
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Have them in circles
402 people
VINAY SINGH's profile photo
Anup Shivakumar's profile photo
Cao Văn Chiến's profile photo
Chekonidhara Dibyajyoti's profile photo
Aaftab Khan's profile photo
Chirag Kevadiya's profile photo
Rajani Chetan's profile photo
Omate's profile photo
Kostas St's profile photo

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There is no such thing as too much testing when it comes to your mobile app:
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Visit www.smwisf.net to learn more!
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ICYMI:

We've launched our first mobile VR-exclusive ad campaign!
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Even if you don't have the resources for the design team, there is no excuse for bad ad design.

Check out our best practices:
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We are excited to announce the official launch of our first mobile VR-exclusive ad campaign, in partnership with Fibrum
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People
Have them in circles
402 people
VINAY SINGH's profile photo
Anup Shivakumar's profile photo
Cao Văn Chiến's profile photo
Chekonidhara Dibyajyoti's profile photo
Aaftab Khan's profile photo
Chirag Kevadiya's profile photo
Rajani Chetan's profile photo
Omate's profile photo
Kostas St's profile photo
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StartApp was founded in 2010 with the goal of consistently developing and providing the most innovative and effective mobile solutions for our partners.
Introduction

StartApp was founded in 2010 with the goal of consistently developing and providing the most innovative and effective mobile solutions for our partners. With SODA, our unique social data platform, partners can now craft a comprehensive, detailed picture of their users in order to optimize and successfully execute all of their overall mobile strategies.

StartApp currently partners with over 220,000 applications with a user base of over 477 million monthly active users worldwide. The company was formed by Gil Dudkiewicz and Ran Avidan and is headquartered in New York City with additional offices in San Francisco, Shanghai, Beijing, Moscow, Stockholm, Tel Aviv, and Sao Paolo.

Check out our website as well as our blog, Facebook, Twitter, and LinkedIn pages to learn more about StartApp and for some great articles about app monetization, mobile advertising and more…