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ICYMI:

The best Chinese Android app stores for developers:
<p>As you may or may not know, the Chinese app market is unlike most of the other app markets around the world, especially when it comes to Android. Unlike western markets, Google Play doesn’t have a strong foothold yet in China and doesn’t control the Android app market there. Because of this, hundreds of other Android app stores have emerged to fill in the gaps.</p>
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App monetization strategies are changing, for better or for worse:
<p>App monetization has never been simple for app developers. It is a constant process of testing different strategies in order to see what works best for each of your apps. It sometimes feels like throwing a bunch of ideas at the wall just to see what will stick before the market changes again.</p> <p>And in 2016, the world of app monetization is undergoing another major shift—but this time, it’s a shift that can help app publishers make the m...
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Tip of the Day:

If you want to gain recognition for your app, don’t publish your app only in the United States and Europe. Consider the amazing market growth in India, Brazil, and parts of Africa.
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The Chinese mobile market is a little bit different than other mobile markets:
<p>The Chinese app market is the largest and one of the most profitable mobile markets in the world, just behind the US and Japan. And, it’s poised to be the top mobile market across all categories in just a year or two as more and more of its citizens go online. </p> <p>However, the Chinese mobile market is very different than other markets around the world. There are few things that developers need to do differently in order to be successful i...
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Is VR the next frontier for mobile marketers?
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Tip of the Day:

Fragmentation is still a real issue on Android. Focus on making your app work on at least 1 of the top 2 Android software versions (KitKat, Jelly Bean)
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Have them in circles
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Is Google taking a bigger step into the VR industry?
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Friday Fun Fact:

The name for C# programming language was actually musically inspired. 

In programming, C# is a C-style language that is a step above C/C++. In music, sharp (#) means a semi-tone above the original musical note.
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Only a few more days until Casual Connect Europe kicks off at our Badge PickUp party!

Click for more details about when and where:
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Android introduces brand new API for Android developers:
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Tip of the Day:

An app developed for an older OS version will still work if a user gets an update. 

Apps developed for the newest versions won’t work on older versions of the OS.
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Which direction is the mobile advertising industry heading next?

Read more from StartApp's Omri Barnes:
<p><strong>About the Author</strong>: Omri Barnes is our VP of Strategic Partnerships. As part of his rolem he is managing StartApp’s San Francisco office and the international business development and sales team. He is a frequent speaker at conferences and seminars focusing on the area of mobile advertising. </p>
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Have them in circles
358 people
Amanda Wang's profile photo
Olya Ishchukova's profile photo
Alon Fridman's profile photo
Qaiser Abbas's profile photo
Krishna Bhati's profile photo
Infinity App's profile photo
燕晓宁's profile photo
Marissa Herher's profile photo
Furkan Çırak's profile photo
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Startapp was founded in 2010 with the goal of providing app developers with a reliable revenue stream from their apps
Introduction
We currently partner with more than 200,000 applications, generating over 7 billion SDK downloads to date. 

Our direct partnerships with developers allow us to offer advertisers access to over 350 million monthly active users worldwide across a variety of technologically advanced ad units including ads in a 3-D format designed to maximize revenue while keeping user experience interference to a minimum.

Check out our website as well as our blog, Facebook, Twitter, and LinkedIn pages to learn more about StartApp and for some great articles about app monetization, mobile advertising and more…