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Rocket Dog Media - Indoor Advertising
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Why Word of Mouth Marketing is Still King

Think back to the last time you made a major purchase. More than likely, you asked a friend, family member, or co-worker for #recommendations before deciding on a final #brand or #product. At the very least, you probably read reviews online to get insight from other consumers, and you did all that asking around because you value the opinion of “real” people more than faceless companies that can basically print and say whatever they like — true or not.

Of course, I’m not telling you something you don’t already know. Word of mouth #marketing has remained a fundamental promotion tactic for businesses throughout time, and the age old #business owner’s admonition to “tell a friend” will likely never disappear. Still, with new technologies constantly emerging and the #advertising world regularly evolving, it’s important to reemphasize the value of word of mouth.
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It seems people have never had had so many #gadgets, activities, and places to occupy their time as they do now. With so much going on and everyone having such varied interests, many traditional #advertising methods are losing some of their power. For instance, a #TV #commercial in a prime time slot used to be the ultimate marketing weapon, but now TV audiences are diluted as many former-TV-watchers use the internet for #entertainment or record shows with a #DVR and fast forward through commercials. As a result, such ads don’t have the same ROI potential as before.

On the bright side, as traditional (and usually expensive) #marketing methods lose their foothold, the marketing playing field is somewhat leveled, which means even small business can get a lot of attention if they use savvy strategies.  
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[ #infographic ] Traditional forms of #advertising, such as #television commercials, #magazine ads, and #internet have become less effective. It’s easy for consumers to mute, walk away, click away, fast-forward, or  ignore such efforts. Also, traditional #advertisements tend to get lost in a sea of other ads making it incredibly difficult for them to make an effective advertising #campaign.

However, there is one type of advertisement capable of reaching consumers when they are undistracted and receptive to receiving messages — indoor billboards.

Indoor #billboards, have many advantages over traditional approaches:
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Why is indoor #advertising so great? For a fraction of the cost of other forms of advertising, your message can appear to thousands of highly targeted, demographic specific consumers in a short period of time.
Here are nine more reasons! http://goo.gl/pnnyN
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if you’re just getting started to integrate your advertising with QR codes, it’s easy to overlook some simple strategies that can make your campaign much more efficient. To save yourself some frustration and possible wasted effort, follow these three tips:
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Between the rise in location-based social networks, like Foursquare, and the mobile market’s meteoric growth, a new marketing avenue has opened up. Location-based marketing is a nascent frontier, and marketers are clamoring to take advantage of it. #mobile #marketing
If your marketing plan includes location-based networks, here are 5 ways to get started.
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The biggest problem with ordinary advertisements is consumers usually have the option to click, look, or turn away from the message. At Rocket Dog, we counteract this issue by focusing on forms of advertising that connect with a captive audience. We will strategically place your ads in locations where people face few distractions and where they cannot easily look away.
Indoor billboards get uninterrupted attention. With restroom advertising you can’t click away from, drive by, turn the channel, or turn it off. RDM Indoor Ads
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CAN HUMOR INFLUENCE YOUR ADVERTISING?

Have you ever found yourself in this situation: you’re standing around with your buddies relaying the details of a funny #TV   #commercial . Then, after a hearty chuckle, you all let out a big sigh until someone says, “Hey, what was that commercial for anyway?” Everyone collectively shrugs their shoulders in bewilderment and gets on with their day.

Obviously, that particular commercial did not get its point across; the advertisers simply paid a very expensive price to give people a free joke. However, the question remains, does humor ever work in advertising? Well, many professional advertisers say, “no.” Some say it’s too risky, misinterpretation is too likely, and #consumers only remember the joke and not the product.

That said, we know funny is successful on a certain level because those are the #ads we all remember, and why else would so many #marketers (around 20%) be attempting to make people laugh? Obviously, #comedy is working for some advertisers. ------> http://goo.gl/KYjAk
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At Rocket Dog Media, we treat all of our clients as individuals and work to provide you with a unique #marketing strategy that aligns with your business' mission. Rely on the #advertising experts at Rocket Dog Media to design an innovative #campaign to keep your company thriving. http://goo.gl/wSJrz
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Integrating QR codes into your advertising campaign is a great way to engage mobile consumers, drive conversions, and keep your brand relevant. Also, they are extremely flexible as you can use them for all types of purposes, which include directing users to a website, dialing a phone number, providing a coupon, or as a way for people to quickly store your business’ contact information. #qrcode #marketing
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The current rate of growth in mobile marketing is one of the most exciting to monitor. The data on user adoption is changing almost daily. To keep up with these changes, brands and media companies are regularly making advancements that affect our industry. Check out these top trends in mobile marketing!
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Marketing is the fuel that your business runs on and should be plentiful. Mobile Marketing is a great traffic source that can be used to attract more customers to your business with the goal of increasing sales and profits. #mobile #marketing
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Have them in circles
52 people
Nick Armstrong's profile photo
Mike Gardener's profile photo
Bryan Stenslokken's profile photo
Miami Ad School's profile photo
Chris Duncan's profile photo
jabber logic's profile photo
Ryan beckman's profile photo
Dominique Schwartz's profile photo
Sam O'Byrne's profile photo
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(888) 720-9493
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Indoor Advertising, Restroom Advertising, Indoor Billboards -Strategic Placement for Captive Audiences
Introduction

We help small advertising companies manage their indoor advertising. We offer services and products to make business management easier and more profitable.