Artificial intelligence is at work all around. From pre-populated responses in Messenger to algorithmic headline creators, it’s opening possibilities for B2B marketers to boost performance and create a competitive advantage.
http://contentmarketinginstitute.com/2017/11/b2b-content-artificial-intelligence/?utm_medium=social&utm_source=googleplus&utm_campaign=scoop.it&utm_content=K2_NRo1BF-yVfSRQap_ZeK3KxZbkoM7vk0p559RDdCQ

Content marketing increases the quality and quantity of marketing leads for 75% of companies. Don't waste any more time ignoring content marketing.
http://blog.scoop.it/?p=19309&utm_medium=social&utm_source=googleplus&utm_campaign=lean-content-marketing-1451&utm_content=K2_NRo1BF-yVfSRQap_ZeD8Qi8hBRM1UXkLA9wQmujE

New content strategists, here's a guide for you: learn how to have a successful career in an amazing industry!
http://blog.scoop.it/2017/11/20/guide-new-content-strategists-carving-career-amazing-industry/?utm_medium=social&utm_source=googleplus&utm_campaign=lean-content-marketing-1451&utm_content=K2_NRo1BF-yVfSRQap_ZeJhebR8am5ZQByuUjsG6gTo

Got a low LinkedIn engagement rate? Try these seven simple tricks to get more clicks, likes, shares, and comments from everything you post.
http://blog.scoop.it/2017/11/29/how-to-dramatically-improve-your-linkedin-engagement/?utm_medium=social&utm_source=googleplus&utm_campaign=lean-content-marketing-1451&utm_content=K2_NRo1BF-yVfSRQap_ZeG9GOwU8tTZvOpLwMYyh4uA

Every business needs content. But not all industries are easy to write about. Find out how to find content for niche industries.
http://blog.scoop.it/2017/01/30/find-content-niche-industries/?utm_medium=social&utm_source=googleplus&utm_campaign=lean-content-marketing-1451&utm_content=K2_NRo1BF-yVfSRQap_ZeCWPDNMq_atBQYgpwtmYfvk
http://blog.scoop.it/2017/01/30/find-content-niche-industries/?utm_medium=social&utm_source=googleplus&utm_campaign=lean-content-marketing-1451&utm_content=K2_NRo1BF-yVfSRQap_ZeKz77jBH7OVFru5wTHjwZOc
http://blog.scoop.it/2017/01/30/find-content-niche-industries/?utm_medium=social&utm_source=googleplus&utm_campaign=lean-content-marketing-1451&utm_content=K2_NRo1BF-yVfSRQap_ZeEy7vQVR9fhkfPiu0KQHYmE
http://blog.scoop.it/2017/01/30/find-content-niche-industries/?utm_medium=social&utm_source=googleplus&utm_campaign=lean-content-marketing-1451&utm_content=K2_NRo1BF-yVfSRQap_ZeGyMjYoPBYRgCjtR6nzRYxA

Content curation helps you maximize social media results without doing more work. Here's how to get started.
http://blog.scoop.it/2017/11/21/how-to-take-advantage-of-content-curation-to-step-up-your-social-game/?utm_medium=social&utm_source=googleplus&utm_campaign=lean-content-marketing-1451&utm_content=K2_NRo1BF-yVfSRQap_ZeLXhYfBojcYZi_PA1nKe08I

Distractions can be financially costly and destructive to your career when you’re a content writer. Here are 5 ways to limit them.
http://blog.scoop.it/2017/11/27/5-ways-limit-distractions-youre-content-writer/?utm_medium=social&utm_source=googleplus&utm_campaign=lean-content-marketing-1451&utm_content=K2_NRo1BF-yVfSRQap_ZeEwX03UYLe1yRGx2rGF0-5U

Nobody likes a tease in real life, but it can be quite powerful in the world of digital marketing. By teasing content, you can ignite curiosity and draw people in who otherwise wouldn’t give your content a second look.
http://blog.scoop.it/2017/04/10/teasing-content-how-leading-readers-on-can-produce-big-results/?utm_medium=social&utm_source=googleplus&utm_campaign=lean-content-marketing-1451&utm_content=K2_NRo1BF-yVfSRQap_ZeHI0IbQQwbSKxhOWwIBdKxI
http://blog.scoop.it/2017/04/10/teasing-content-how-leading-readers-on-can-produce-big-results/?utm_medium=social&utm_source=googleplus&utm_campaign=lean-content-marketing-1451&utm_content=K2_NRo1BF-yVfSRQap_ZeJi5pCX1XPvAlTCWq4Pdrrw
http://blog.scoop.it/2017/04/10/teasing-content-how-leading-readers-on-can-produce-big-results/?utm_medium=social&utm_source=googleplus&utm_campaign=lean-content-marketing-1451&utm_content=K2_NRo1BF-yVfSRQap_ZeAws9Gcuv7H6rx2sLR_glmE
http://blog.scoop.it/2017/04/10/teasing-content-how-leading-readers-on-can-produce-big-results/?utm_medium=social&utm_source=googleplus&utm_campaign=lean-content-marketing-1451&utm_content=K2_NRo1BF-yVfSRQap_ZeDs83AkyyPfCuzPAUG-ZXug
http://blog.scoop.it/2017/04/10/teasing-content-how-leading-readers-on-can-produce-big-results/?utm_medium=social&utm_source=googleplus&utm_campaign=lean-content-marketing-1451&utm_content=K2_NRo1BF-yVfSRQap_ZeHzxv9zFy8fpcsIkXFILM6s

What's the secret to creating great content for your customers? Here are 5 customer survey tools that can help you create better content for your audience.
http://blog.scoop.it/2016/07/14/how-to-use-data-to-create-better-content-for-your-audience-5-essential-survey-tools/?utm_medium=social&utm_source=googleplus&utm_campaign=lean-content-marketing-1451&utm_content=K2_NRo1BF-yVfSRQap_ZeNeESF1ENqJbzgppMHjKC3E
http://blog.scoop.it/2016/07/14/how-to-use-data-to-create-better-content-for-your-audience-5-essential-survey-tools/?utm_medium=social&utm_source=googleplus&utm_campaign=lean-content-marketing-1451&utm_content=K2_NRo1BF-yVfSRQap_ZeLme8JwY8X3IT9LIF1OAIPs
http://blog.scoop.it/2016/07/14/how-to-use-data-to-create-better-content-for-your-audience-5-essential-survey-tools/?utm_medium=social&utm_source=googleplus&utm_campaign=lean-content-marketing-1451&utm_content=K2_NRo1BF-yVfSRQap_ZeNiDorD9BaSom0DtfdbLl8o