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Strategic Brand Services Ltd
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To Hire or Not to Hire a Full-time Marketing Director?

To get your digital marketing performing at its optimum, you would need a Marketing Director to oversee the strategy and implementation. However, a Marketing Director would cost you $11,000 to $11,500 a month. This is a huge cost to deal with for most small business owners like you.

As with any HR activity, there is additional work required of you to hiring a Marketing Director.
Job Description Preparation
Job Posting/Advertising Cost
Interviewing
Background Checks
Qualification/Certification Checks
Evaluation
Employment Agreements
Onboarding
Training

Do you think hiring a marketing consultant to perform a marketing director role for your business at a rate of $125 an hour for a few hours a month would make more sense?

This is a win-win solution. What do you think?

Contact us to learn more at info@strategicbrandservices.com.
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Rise to the Occasion with a Clear Digital Marketing Plan

How much time a day do you spend with technology? According to CNN, the average American spends 10 hours a day in front of some kind of screen. With eight hours of sleep time, that means that more than 60 percent of your waking hours are spent in front of a TV, phone, or computer.
What does that mean for your customers? The best way to reach them is by embracing digital marketing. Most businesses have some conglomeration of tactics to create an online presence, but without a clear strategy, your presence can turn into random pieces of digital mess that does not contribute to converting customers.
We can help prevent that and help utilize this tool to reach your bigger business goals. A holistic approach means you never have to worry about some tactics going astray.
Still not sure if a digital marketing plan is for you? Well, here’s the best words anyone can hear when talking about business expenditures.
A digital marketing plan for your company can help increase your return on investment. It does this by improving your visibility to potential customers and increasing your sales.
Ready to create your digital marketing strategy? Call us today at 0114 303 1164, and we can help you shine!
http://strategicbrandservices.com
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If I start a Digital Marketing Campaign, how long until I see results? That all depends. If the campaign is utilizing pay-per-click advertising (PPC), then the results can be seen in a week! If it’s focused on using Search Engine Optimization (SEO), then it’s usually around 4-6 months. The results of your SEO campaign will be observable sooner if you have done your research or spoken to a consultant to ensure proper implementation. A successful return on investment will depend on numerous factors, but a good way to increase your likely ROI is to be sure your content is useful, creative, fun, interactive and correctly aimed at your target market. Successful results mean not only increasing your website ranking on search engine results but also receiving leads that lead to sales. PPC can raise your brand visibility immediately. However, it is also true that a well-planned PPC campaign can continue to grow your success. Comprehensive keyword research and continuous monitoring and optimization of your PPC settings will maximize performance and yield ongoing positive results. Visit my website and contact us if interested in seeing these positive results! http://strategicbrandservices.com
Services We Offer
Services We Offer
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Make Sure Your Website is Meeting these Digital Trends As technology advances, so do design trends based on that technology. Strategic Brand Services is here to help you keep your website up to date with technology. Mobile devices have driven many design changes, and more and more people use mobile devices than computers these days. In fact, Facebook has more users on their mobile devices than those on computers. With this in mind, it makes sense to make sure that your website is optimized. And when you optimize your website to take advantage of these new trends, your visitor ends up having a good experience. When a customer has a good experience and they can easily find what they are looking for on your website, that drives conversions.
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Ways to Increase Your Brand's Visibility! SEO is coming to the rescue. Don’t waste your time on billboards, magazine ads, or flyers. Catch your customers online! SEO is a powerful tool that allows your brand to become visible to people who need your products or services. Did you know that 89% of consumers use search engines to make decisions about products or services. I, John Smith, can help you realize your brand’s extended visibility to your potential customers online! Shoot us an email today to get started! info@strategicbrandservices.com
Search Engine Optimisation
Search Engine Optimisation
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Your Website and Your Customer’s Journey Your Customer’s Journey goes through these stages: Awareness, Interest, Desire, and Action. There’s no telling how long they stay in one stage until they jump to the next. Sometimes the progress takes months, and sometimes the jump is nearly instantaneous. Does your website concentrate on the ‘Awareness’ and ‘Interest’ stage without guiding visitors toward the purchase, or does it focus more on the ‘Action’ stage without providing sufficient information? Strategic Brand Services Ltd ensures that your website speaks to your visitor relative to their stage in the buying process. Navigational cues such as menu buttons, bread crumbs, next step overviews, suggested readings, and calls-to-action must guide your visitors from whatever buying stage they are in onto the next logical and instinctive step. John Smith http://strategicbrandservices.com
Web Design
Web Design
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What is the “3-Click Rule”? Is your website using the 3-click rule? Do you have any idea what the 3-click rule is? Well if not, that is why we are here. Designing a website takes more than just creating a visually engaging page. As Steve Jobs once said, “Design is not just what it looks like and feels like. Design is how it works.” The 3-click rule means that each user will be able to find the information they are looking for in just 3 clicks. Websites that are easy to use tend to perform better on Google than those with just a pleasing look and feel. Here at Strategic Brand Services Ltd we want to ensure that your users have the best experience on your website, and the 3-click rule contributes to this. Does your website have both the aesthetic visual appeal and the functionality for a great user experience? Visit our website today!
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What is your website ‘bounce rate’? Your bounce rate is the number or percentage of visitors to your website who ‘bounce-off’ or leave without going to another page to read more content and interact with your site. High bounce rates are therefore a bad indication that your website isn’t doing a good job at engaging with your visitor. You need to find out which of your website pages your potential buyers like and are spending more time reading. Likewise, you need to know which of your pages your visitors seem uninterested in. How? Google Analytics. It will show you which of your web pages have received the most visitors in the last 30 days and their bounce rate. Perfect! Do any readers have a recent success story concerning their bounce rate? Maybe you turned around a bad situation? Let me know. Drop me an email info@strategicbrandservices.com
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A Website Audit is Necessary! Your website represents your business; it is your online brand. It may be your potential new customer’s first impression of your business. You should want it to provide a good experience for your customers. Does it function correctly? Is anything broken? Have you checked lately? Questions for you as the business owner: 1. What is your site speed? How long does it take for your website to load?) If it takes too long, you may have just lost multiple visitors. If it’s not as quick as your competitors, you have just made a bad first impression. 2. Is the content on your website relevant to a visitor looking for your service? Does it help Google recognize and rank your business so as to include your site in the top search results? 3. Does your site work on all the mobile devices most buyers use these days? Have you checked? How does it look? Can you navigate around your site on a mobile device and find what you are looking for? I hope you can see how important these issues are for your business. Visit our website to learn more about our Website Audit Consulting Services: http://strategicbrandservices.com
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Is Your Website Mobile Friendly?

A mobile website is one that has been designed to be responsive. This means the site can detect what kind of mobile device it is being viewed on. It then adapts itself to fit and function properly on the device. Here are 5 reasons why you should have a mobile site:

1. Social media shares are huge on mobile devices because they are so easy to do. Your content, pictures, and videos will get shared more often because your website is readily accessible on mobile devices.

2. Google favors mobile-friendly sites in the search engines. That means they rank mobile-friendly sites higher.

3. Mobile-friendly sites means more opportunity for sales. If the visitor’s experience on your site is fast and straightforward versus clumsy and difficult, of course you will have a better chance of a sale.

4. Users on mobile are bigger buyers! Why? Because more often than not they quickly browse for what they want, checking for info before buying.

5. And finally, the most important reason is that most people now have a mobile device or two. Why ignore the majority of your customers?

Check if your website is mobile friendly: https://search.google.com/search-console/mobile-friendly

John Smith here; reach out to me if your website has mobile issues. Email me at info@strategicbrandservices.com or visit our website: http://strategicbrandservices.com.
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