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Eric Gagliano
Works at MarketMatch
Attended Springboro High School
54 followers|181,172 views
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Eric Gagliano

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Eric Gagliano

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Accountants need to be good with numbers, sales at overcoming objections, HR must have a strict adherence to regulation, the CEO ... ummm, well, everyone has a clearly defined, comically stereotypical trait. But Marketing…
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Eric Gagliano

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Star Trek’s Mr. Spock was too creepy. Seinfeld’s theme music was too jarring. Brando may not have been the Godfather.

Imagine what would have happened if people listened and made those changes.

You have to fight for your work!
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Eric Gagliano

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At about 92 million strong, Millennials have now made the baby "boom" sound like a baby "pop."

This generation, who has lived its life technologically in fast forward, is forced to push the pause button when it come to life's big changes!

This article shares data from a recent Goldman Sachs Millennial survey. What you learn should impact your marketing plans.
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MarketMatch set out to better understand the social media trends of professionals. They wanted to gauge both the channels used for professional development as well as “just for fun,” in their personal down time.A survey was emailed to 7,577 bank and credit union executives as well as posted to professional contacts on LinkedIn and Twitter.Thirty-four completed surveys were received.Click HERE to learn more about what social media sites credit uni...
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Eric Gagliano

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You have countless identical banks and credit unions, all offering identical products. It’s time to get toasted!
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This ad says, "When life sucks, suck down a Coke." 

Change the product and this ad speaks to everything that community banks and credit unions tout.
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This Sunday, the Ithaca, New York Tourism Board created a message that was so successful the traffic crashed their server. 

I'm a marketer, my goal is to break the IT guy’s toys. I love this stuff!!!
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Good, fast or cheap … pick 2? Not in branding.

The 4 vital questions to determine how you will position your brand to be actionable, measureable and differentiating.
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Have him in circles
54 people
David Tuyo's profile photo
Michael Ogden's profile photo
Joe Hegyi's profile photo
University Hills Dental's profile photo
Sean McDonald's profile photo
Kelsey Askea's profile photo
Sarah Snell Cooke's profile photo
John Pettit's profile photo
Jefferson Credit Union's profile photo
Education
  • Springboro High School
    1990
  • University of Kentucky
    Advertising, 1990 - 1995
Links
Work
Occupation
Marketing
Skills
Branding, strategy, advertising, marketing, segmentation
Employment
  • MarketMatch
    EVP, present
  • Flynn, Sabatino & Day
    AE
  • Giordano Advertising
    AE
Basic Information
Gender
Male