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Eric Fettman
Works at E-Nor
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Eric Fettman

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Vote for Feras for the 2015 Digital Analytics Association Board.  He'll continue to do lots of great work for the analytics community. http://goo.gl/17hbt3
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Eric Fettman

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Join +E-Nor, Inc.   Analytics Instructor & Coach Eric Fettman at Stamford Innovation Center Wed. 3/11 6:30PM for a high-impact #googleanalytics Clinic http://bit.ly/1Ej8NTL
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Eric Fettman

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There's a lot to understand about direct traffic in #googleanalytics  - check out this post that I did with +Allaedin Ezzedin  on the +E-Nor, Inc. blog.

http://goo.gl/MCtrJm
The Direct traffic channel in Google Analytics may seem very straightforward, but there’s much more to direct traffic attribution than first meets the eye. For Google Analytics practitioners, it’s important to understand what Direct means as a traffic source and how direct attribution differs among reports. Direct Overwritten by Any Other Previous Source The SEO …
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Eric Fettman

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Check out my new post on the E-Nor blog: Understanding #googleanalytics  Channel Groupings

http://goo.gl/VjUv6t
This post explores custom channel groupings for your Acquisition and Multi-Channel Funnel Reports in Google Analytics.
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Eric Fettman

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Check out our new visual glossary of 27 essential terms and concepts in +Google Analytics.

http://goo.gl/Orzu0i
Definitions, screen shots, and illustrations for basic Google Analytics terminology and concepts.
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Eric Fettman

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What's the difference between a KPI and a Metric in +Google Analytics?  Perspectives from +Tracy Rabold  http://goo.gl/uLLxDA | #measure 
A KPI is a metric. However, a metric is not necessarily a KPI. KPIs — key performance indicators — are intended to measure success: If you don’t actually know what you’re trying to achieve, it’s also hard to measure success. Try it, you’ll see what I mean. – Avinash Kaushik, 12/9/14, Twitter KPIs grow naturally …
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Eric Fettman

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+Felipe Hoffa thanks for the BQ instruction - please check out this post from my colleague +Shiraz Asif 
 
We used Google BigQuery and stats to predict who will win this years SUPERBOWL! The winner is... http://goo.gl/QyR5y9 |#measure #bigquery
It’s that time of year again. Super Bowl XLIX is upon us, and it has the makings of a great one. The Valley of the Sun (Glendale, Arizona) will host this meeting between the #1 seeds from both football conferences. The Patriots romped through the AFC championship, disposing of the Colts 45-7 (perhaps with the …
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Have him in circles
48 people
Ahmed Awwad's profile photo
Mike Anderson's profile photo
Matt Stannard's profile photo
Christine Kerns's profile photo
Asmaa Mourad's profile photo
Joel Michael's profile photo
Joshua Stobaugh's profile photo
John Appler's profile photo
Sajid Sadeeq's profile photo
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  • E-Nor
    Analytics Trainer and Coach, 2013 - present
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