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The Line -- by Ron Riffe
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#IBM Spectrum Scale and Pixit Media make dragons for #HBO Game of Thrones http://ow.ly/BUGy300AnZv #IBMStorage #softwaredefined
When it came to building new IT infrastructure for its Stuttgart studio, VFX specialist Pixomondo turned to Pixit Media and the flexibility provided by its PixStor solution using Dell hardware. Pixomondo is renowned as one of the world's leading visual effects studios. The company has garnered ...
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New on The Line: Software Defined Storage Use Case – Block SAN Storage for Traditional Workloads
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[Video] #IBM Spectrum Storage Suite; comprehensive #softwaredefined tools at the same predictable price http://ow.ly/XxUFQ #IBMStorage
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New on The Line: She’s Married! A Daddy’s Speech - Friday Night at the reception for our daughter’s wedding, I had the opportunity to do something every father should have the privilege of experiencing. I got to stand at the front of a ballroom and tell the story of my child. As I scanned the audience it was like watching the movie of our lives. Every face held a happy memory. When I was done speaking, several folks encouraged me to write down what was just said. So here you go… Before I st...
Friday Night at the reception for our daughter's wedding, I had the opportunity to do something every father should have the privilege of experiencing. I got to stand at the front of a ballroom and...
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[Video] See how #IBM Spectrum Scale helps keep the scientists @DESY happy http://ow.ly/Sm1me #IBMStorage #softwaredefined
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New on The Line: She’s engaged! A Daddy’s Perspective - He said Will you? She said Yes!! Now they have a hashtag. #PracticallyPennington Some of you reading this post have already experienced giving away your daughter so you know exactly what I’m feeling right now. Others are parents or parents-to-be of younger children so listen carefully :-) Just over 21 years ago this little life was conceived and 9 months later I got to hold her for the first time.  The emotions, th... http://ow.ly/2ZA7OT
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#Hangout with me and Chris Saul as we discuss #IBM #softwaredefined storage http://ow.ly/4mR7i0 #IBMStorage
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New on The Line: IBM Spectrum Storage Suite – Revolutionizing How IT Managers License Software Defined Storage
About a year age IBM shook up the software defined storage world with IBM Spectrum Storage. It was the industry’s first complete family of software defined storage offerings that could drive cost ...
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[Infographic] Start every storage project with a full set of #softwaredefined tools. http://ow.ly/XxUq5 #IBMStorage
If you were starting a home renovation project, you'd need a full set of tools to avoid unexpected delays and costs. It's the same when deploying software-defined storage: IBM Spectrum Storage Suite provides all the tools you need for one straightforward price.
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New on The Line: How software defined is changing storage economics
About a year ago, IBM’s bold move into software defined storage changed how IT looks at storage. The introduction of IBM Spectrum Storage incorporated more than 700 patents and was backed by plans ...
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You only get to share something like this once! https://ronriffe.wordpress.com/2015/12/21/shes-married-a-daddys-speech/
Friday Night at the reception for our daughter's wedding, I had the opportunity to do something every father should have the privilege of experiencing. I got to stand at the front of a ballroom and...
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53% growth for storage sounds bigger than most IT budgets. #Versastack from #Cisco & #IBM can help http://ow.ly/PRkMR #SoftwareDefined
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Introduction
I manage the product managers and portfolio of IBM's Software Defined Storage and OpenStack offerings, both software and as-a-service. I'm an adoring husband, proud daddy, author of The Line blog, and imperfect but redeemed.

I am in my 28th year in IT having spent the majority of my time in the storage industry. I've held positions as both a consumer and a peddler and in roles spanning from administrator, to thought leader, to strategic planner, to senior manager. My perspectives are my own.