An update on the Bitches Who Brunch Reviews in Google plus.
More reviews are showing but the Bitches aren't getting google+ followers...and they don't seem to be targeting them.
Nine days ago I reported on an interesting phenomena: The Bitches Who Brunch a popular local food/style/lifestyle blog focused on Washington DC, NYC, and Chicago generated 69 restaurant reviews in Google+. They did them all in one day.
In comments +Mikel Zaremba
identified that most weren't showing in the various reviews for restaurants. I checked back and they weren't. It seems to have set off a google filter.
But now they do seem to be showing. I just checked 9 in a row and they are all showing in the various google + reviews for the restaurants.
Maybe it was short term filter. It appears to have been lifted.
Google policies on reviews state among other things: 1. You can't advertise. 2. You can't use links (they aren't). 3. The reviews can't be repetitive.
The reviews aren't precisely the same but they are somewhat repetitive. Each review starts with a letter grade that the Brunching Bitches website gave to the restaurant. Each review ends with a reference to the review on their website.
I guess "advertising" and "repetitive" are issues that generate a gray area.
Meanwhile the other point of interest is that +Hashim Warren
, +Chris Barnard
, and +Phil Rozek
thought it was clever. So did I. It looks like a great way to do a little extra marketing and a way to get visibility.
Well on an update, 9 days later the Bitches have 37 google+ followers: only 2 more than they had 9 days ago.
Of course they haven't added any reviews. They have posted on their G+ page. They do post all the time on FB, and they ran an event, advertised on FB that did a helluva great job selling tickets.
So the Bitches are social...but not purposely social on G+.
In that the reviews seem to have broken through the filter, it still seems like a good marketing/exposure idea.
I think I'll try this for one of our smb's. Its nifty.
You can see the reviews on the Bitches Google + Page: https://plus.google.com/u/0/+Bitcheswhobrunch1/reviews