Check out my entire interview with below!
Tune in tomorrow to hear , Marketing VP at share his expert insight on this topic and more!
#podcast #bigdata #marketingtips
- Crimson Marketing - Experts in technology marketing strategy for digital marketing, demand gen, social (selling and marketing)CEO of www.crimsonmarketing.com, present
- Procter & Gamble
Priorities: family, friends, fun, work. For fun, I road bike, mountain bike, cross bike and love "house" music. For work I run Crimson and we help technology companies (including Google) do better marketing (which is fun!)
- Product marketing (market segmentation, competitive strategies, strategic analysis, positioning, sales enablement, etc.)
- Partner marketing (channel programs, channel marketing, Partner go-to-market, partner portals, etc.)
- Corporate marketing (social media campaigns, interactive marketing, online marketing, demand generation, marketing automation, etc.)
- Harvard Business School
- University of Florida
6 Critical Areas to Ensure Partner Marketing Success - Crimson Marketing
Your channel partners require marketing resources and tools to effectively establish partner marketing campaigns. But are you doing enough t
#BADMarketing presented by Crimson Marketing « Crimson Marketing
The epic failures of #BADMarketing. Yup, it's that bad!
8 Ways to Ensure Your New Product Launch Succeeds « Crimson Marketing
Launching a new product can be a scary business. Check out these 8 steps to help you be successful!
20 Devastating Content Marketing Mistakes [COMICS] « Crimson Marketing
20 hilarious comic strips depicting common content marketing mistakes. Get a good laugh and learn something too!
15 Actionable Takeaways From Social Media Marketing Wold 2013 « Crimson ...
Missed Social Media Marketing World 2013? That's okay - we captured everything you need to know right here!
How to Create and Market a ‘Cool’ Product with Social Media « Crimson Ma...
Is your product the next big thing? Are you the new cool kid on the block? Find out how to get your buyers excited!
What in the Heck Is Co-Marketing? « Crimson Marketing
Interested in improving your co-marketing solutions? Learn why its important to partner with the best company for you and start working toge
5 B2B Marketing Mistakes That Are Hard To Avoid « Crimson Marketing
We all make mistakes. Learn about 5 B2B marketing solutions that are really disguised as failures.
The Power of Visual Content Marketing and Brand Visuals in Action « Crim...
With so many customers seeking various sources to help them make informed decisions, how do you stay in the game and help them learn? Creati
Podcast – Why CEOs should not be involved in social media « Crimson Mark...
Learn more about why I disagree that CEOs should be directly involved in social media. As a CEO myself, I believe that we are one of the key
content marketing, marketing concepts, marketing solutions Crimson Marke...
As many of us already know, content marketing is what's hot right now. As fresh marketing solutions come on to the scene, it may leave some
Planning Successful Business to Business Lead Generation Campaigns « Cri...
Create a successful B2B lead generation marketing plan outline by the following the 6 M's (success factors) to improve your marketing soluti
B2B Marketing News, Strategies and Resources | BtoB Magazine
BtoB Magazine is the publication for b2b marketing strategists.
4 Tips for Finding Great LinkedIn Groups that Will Help Generate Leads «...
4 great tips on how to determine which LinkedIn groups are the best for your business activities. Learn how to turn this feature into a lead
What’s Your Appetite for Vertical Marketing? Five Strategic Steps to Goi...
How’s Your Appetite for Vertical Marketing? Your product might become one ingredient of a full course solution meal. My client Alex recently
How to Improve Your Social Media Calls to Action « Crimson Marketing
Are social media calls to action part of your strategic marketing plan? If not, they should be. We recently came across these solid 7 tips f
Sales Tools and Planning Resources for Your Next Product Launch « Crimso...
Key questions and resources companies or marketing firms should note when determining the best marketing solutions approach to a product lau