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Benjamin Ball Associates - Financial Presentation Training
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Executive Presentation Training | Media Training | Financial and Roadshow Preparation | Pitch Coaching London
Executive Presentation Training | Media Training | Financial and Roadshow Preparation | Pitch Coaching London

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POWERFUL LANGUAGE TECHNIQUES: Visual comparisons.

Comparing something to a different thing can help your audience to understand and visualise it. This is especially true if you are explaining something abstract or unfamiliar, or want to express a thought or feeling powerfully.

Metaphors, similes and analogies are all ways to achieve this. Find out more and see examples of this technique in action on our blog: http://benjaminball.com/blog/powerful-language-talk-presentation/#imagery

#presentationskills #leadershipskills #communication
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Occasional use of rhyme can add rhythm to your talks and presentations and make your message more memorable. One study also showed that people are more likely to believe something is true if it rhymes.

Find out more and see some examples of this Powerful Language technique in action: http://benjaminball.com/blog/powerful-language-talk-presentation/#rhyme

#presentationskills #publicspeaking #leadership
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Rhetorical questions are one of ten powerful language techniques that great speakers rely on. Find out how they can help you to be more persuasive in your public speaking, and see how Facebook COO Sheryl Sandberg used them in her Barnard College Commencement Address:

http://benjaminball.com/blog/powerful-language-talk-presentation/#rhetoricalquestions

#publicspeaking #leadership #rhetoricalquestions #rhetoric
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From Sheryl Sandberg to Steve Jobs, there are ten powerful language techniques that great speakers rely on. You can use the same techniques to make your own public speaking more engaging, memorable and persuasive.

These techniques are specific to spoken language, which requires different skills to written language. Words that are effective when read on a page don’t have the same impact when spoken, and vice versa.

Over the next few weeks, we'll be describing each of these ten techniques in the form of quick, two-minute tips. The first creates tension in the minds of your audience by presenting them with a puzzle or problem:

Powerful Language Tip #1. Present a puzzle or problem

Describe an unsolved puzzle or problem. You could do this in your introduction, or at the start of a new section of your talk or presentation. It creates tension in the minds of your audience, which they will want to resolve. If the puzzle or problem is sufficiently compelling, your audience will be switched on, waiting to hear your potential solution.

At the start of her TED talk, Sheryl Sandberg, COO of Facebook, sets out a problem by using startling statistics:

“The problem is this: women are not making it to the top of any profession, anywhere in the world. The numbers tell it quite clearly. 190 heads of state; nine are women. Of all the people in parliament in the world, 13 per cent are women. In the corporate sector, women at the top – C-level jobs, board seats – tops out at 15, 16 per cent.”

On hearing this, we feel overwhelmed by the scale of the problem, and wait to hear what Sheryl will suggest can be done about it.

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Using powerful language in your talks and presentations is just one element of mastering public speaking. At Benjamin Ball Associates, we help leaders to look, sound and act impressively. CEOs and Senior Executives consistently rate our award-winning training as the best they’ve ever had.

Find out how we can transform both the content and delivery of your talks and presentations to make you stand out. Call Louise Angus on 020 7018 0922 or email her via louise@benjaminball.com.

#leadershipcommunications #presentationskills
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How can you be seen as a top 1% private equity fund by investors? At SuperReturn Emerging Markets in Amsterdam, experienced LPs and advisors discussed what makes a fund stand out. One month on, we've published a recap of their best tips. Use these to make your fund stand out to investors: http://benjaminball.com/blog/private-equity-fundraising-tips-top-fund/

#privateequity #fundraising #investorpresentations
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There’s an underused technique that can attract investors, inspire staff and even turn around an ailing business: storytelling. Learn what makes it so powerful and how to create and use stories in your talks and presentations: http://benjaminball.com/blog/storytelling-business-communication/
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Have you got a conference coming up where you want to pitch your private equity fund to investors? Use these six techniques to pitch more effectively:
http://benjaminball.com/blog/pitch-private-equity-fund-event/
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Five simple tips for high impact talks and presentations
Immediately increase the impact of your talks and presentations with these easy-to-implement tips: http://benjaminball.com/blog/high-impact-talks-presentations/
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Five rules when presenting to multilingual audiences in English

Whether English is your first, second or even third tongue, follow these five rules to present effectively to multilingual audiences:

http://benjaminball.com/blog/presenting-multilingual-audiences/
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