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Mike McDonnell
Works at Connexions Loyalty
Attended Virginia Commonwealth University
Lived in Scranton
84 followers|32,071 views
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Mike McDonnell

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@Starbucks is spreading the MSR currency around with a partnership with @Lyft #lmktg #starbucks #loyalty #engagement
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Mike McDonnell

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Fascinating view from academia. How Brands Can Build Better Loyalty Programs #lmktg #loyalty #engagement #advocacy
Consumers today often belong to retail ‘loyalty programs,’ earning redeemable points when they spend. So why do people stockpile points instead of use them?
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@christianson1 shares benefits from using tangible #incentives in #wellness #engagement programs! #lmktg #rewards

New legislation and the rise of digitization are paving the way for new health and wellness employee and customer engagement incentive programs.
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Great OPED @karenmpd. Loyalty is like dieting. No magic pill just hard work #lmktg #loyalty #engagement #rewards http://ow.ly/JcjI9
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Mike McDonnell

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'Free' Loyalty Programs Are Failing Financial Institutions http://ow.ly/IUz7K #loyalty #rewards #advocacy #engagement #lmktg
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Mike McDonnell

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@Avianca selects Connexions Loyalty to Provide Enhanced Benefits for LifeMiles #lmktg #frequentflyer #rewards #miles

RICHMOND, Va., Dec. 1, 2014 /PRNewswire/ -- LifeMiles, the loyalty program of Avianca Airlines with more than 5.8 million members, has chosen Connexions Loyalty, a leading provider of loyalty and rewards programs, to extend its accrual and redemption options to include LifeMiles Rental Cars and ...
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Mike McDonnell

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Mike McDonnell

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Don’t agree trust = loyalty but a good perspective on #loyalty, #data, #privacy, #transparency, & #rewards #lmktg
When customers willingly hand over their data to you, it’s the ultimate sign of trust in your company and your intentions—a true reflection of the belief that you have their best interests at heart. No pressure, but that gives your business a lot to live up to. If customer data [...]
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Mike McDonnell

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#RVA and #VCU will miss you! Thanks for the ride! Thanks for #HAVOC! Thanks for the #A10Championship! Thanks for the #finalfour ride!
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US blows past 3 billion mark on loyalty program memberships  http://t.co/0zzud079Mo #Lmktg #loyalty #rewards via @barrykirk&@pymnts
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@christianson1 & @karenmpd EXPERIENCE ECONOMY SHAPES THE FUTURE OF LOYALTY #lmktg #loyalty #engagement #rewards

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Have him in circles
84 people
Aaron Lange's profile photo
Rachel Law's profile photo
Jay Weber's profile photo
Joshua Winn's profile photo
David Mcdonnell's profile photo
Sarah Bagley's profile photo
Calasanz Martinez's profile photo
Kieran Donohue's profile photo
Scott Hicks's profile photo
Work
Employment
  • Connexions Loyalty
    GVP Product Management, 5 - present
  • Affinion Group, Inc.
    VP Product Management, 2013
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Previously
Scranton - Richmond
Story
Introduction
I'm the VP of Product Management @AffinionLoyalty. I'm a tech nerd that loves to follow the startup world. I've been Enchanted by +Guy Kawasaki and am doing my best to Enchant-it-forward!

I'm on twitter @mcdonnellm02 and you will find most of my tweets related to loyalty marketing #lmktg, the start up world, crossfit or the Paleo lifestyle.

I'm surrounded by ladies at home with an incredible wife and two great daughters.
Bragging rights
Finished a strict 30 day Paleo challenge where I lost 12 lbs, 4% body fat and many inches from my body!
Education
  • Virginia Commonwealth University
    MS - Marketing, 2000 - 2004
  • Virginia Commonwealth University
    BS - Business, 1993 - 1997
Basic Information
Gender
Male