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James Alfred Photography
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Serving the Vancouver community since 2006
Serving the Vancouver community since 2006

4 followers
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JAMES ALFRED PHOTOGRAPHY of SURREY, BC
Awarded Best Of Houzz 2018

Over 40 Million Monthly Unique Users Nominated Best Home Building,
Remodeling and Design Professionals in North America and Around the World

Surrey, Canada, January 27, 2018 – James Alfred Photography of Surrey, BC has won “Best Of Photography” on Houzz®, the leading platform for home remodelling and design. This photographer’s work was chosen by the more than 40 million monthly unique users that comprise the Houzz community from among more than one million active home building, remodelling and design industry professionals.

"The Houzz community selected a phenomenal group of Best of Houzz 2018 award winners, so this year's recipients should be very proud,” said Liza Hausman, Vice President of Industry Marketing at Houzz. “Best of Houzz winners represent some of the most talented and customer-focused professionals in our industry, and we are extremely pleased to give them both this recognition and a platform on which to showcase their expertise."

Follow James Alfred Photography on Houzz .
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I don't normally share real estate photo work I do, but this place just shows so nice!
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11/7/16
8 Photos - View album
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One of the big jobs this fall were some corporate interior photos of the BC Ministry of Finance office.
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2016-10-25
14 Photos - View album
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Yes, there is more than one kind of “professional commercial photographer”.

One kind insists that a proper photoshoot needs to be a big production, with loads of lighting gear and assistants, with complicated contracts and mind-boggling job quotes. But although a great deal of upselling can be cloaked in talk of “industry standards”, it can be necessary for massive companies with massive marketing needs to use this type of photographer. Especially if it takes a lawyer to understand their terms for licensing & usage rights. So that’s who Nike, Apple, & BMW hires.

The other kind is as ignorant of industry standards as the clients they seek out: the beginner with a nice DSLR, sometimes talented sometimes not, sometimes a straight-out-of-school young person trying to start their career, or older person trying to turn a hobby into a business, but willing to work for very cheap. Without the experience, this type doesn’t know how to get the most out of their camera. They might have very little knowledge of photo-processing and Photoshop, and as a result, despite having decent equipment, deliver photos that differ little from a nice smartphone pic. OR, especially if they work with one of the many entry-level marketing companies that pervade the real-estate industry, they use Photoshop in very heavy-handed and careless ways, often taking a one-size fits all fast-food approach to photo processing, with results that look fake and, well, Photoshopped.

What I aim to be is the best of both worlds. High skills, low cost, and simple service. My practice in the visual arts began with drawing and painting, and then moving into digital art and Photoshop which I taught myself in-depth, before I started seriously picking up a camera. I then worked photographing real estate and over 8 years literally shot thousands upon thousands of homes as well as commercial spaces. After branching out into more high-end work I’ve done shoots for staging companies, interior designers, kitchen cabinet / remodelling companies, local architects as well as nation-wide architecture firms, and construction companies both national and international. I’ve spent an 8-hour day shooting in one small location, or due to my real estate experience, I can be in and out of a 3000sqft home in 45mins with 20 photos that any real estate agent would be proud to use as a permanent part of their marketing portfolio. I understand issues of copyright and usage, but my terms are simple and without lengthy contracts.

As a perfectionist, I work at something until it’s just right. As an artist with a good objective eye for detail and pleasing composition, I know what ”just right” should look like. And as someone who likes to keep budgets low, I am compelled to work as efficiently as possible to keep the costs down where you the client prefer them. If you would like a photographer who won’t intimidate you with sophisticated jargon or give you assembly-line fast-food treatment but is willing to work with you, and deliver results that can compete with the best in the business, at a much lower cost, James Alfred Photography makes for a great choice.
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Interior photos of this new tiny home were taken with my 24mm PC-E Nikkor tilt-shift lens and my new 15mm Distagon Zeiss lens.
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10/17/16
12 Photos - View album
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Canada Place
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updates to the old website:   https://jamesalfred.photography/
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some fun jobs from 2013-14...
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my work
12 Photos - View album
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