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Pedro Sá
Works at Digital Marketeer
Attends Católica Business School
Lives in Porto
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Pedro Sá

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Bounce Rate: A Crucial Metric Demystified
#analytics   #marketing   #publishing  

"In this post I’ll help you fully understand how the bounce rate works in Google Analytics. I’ll show you how to measure your bounce rate properly in order to avoid common mistakes. And, as data analytics should be tailored to your specific needs, I will give you some hints on how to customize your bounce rate in order to get the most out of this metric."
Bounce rates are essential when it comes to website optimization. Learn about the real bounce rate, its average values and don't be fooled by Google Analytics!
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Pedro Sá

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Check out all the new stuff you can do with the Google Fit Platform

To help users keep track of their physical activity, we recently updated the Google Fit app with some new features, including an Android Wear watch face that helps users track their progress throughout the day. We also added data types to the Google Fit SDK and have new partners tracking data (e.g. nutrition, sleep, etc.) that developers can now use in their own apps. Find out how to integrate Google Fit into your app and read on to check out some of the cool new stuff you can do.

http://goo.gl/GGZ5Ug

#GoogleFit
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What everybody should do when setting up GA. I have another tip: create another one profile where you will have no filters.
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How to Setup Enhanced Ecommerce Impressions Using Scroll Tracking
/by +Nate Denlinger of +InfoTrust, LLC  #analytics   #ecommerce  

"One of our specialities here at InfoTrust is helping ecommerce businesses leverage their web analytics to make better data-driven marketing decisions. This typically starts with installing Google’s Universal Analytics web analytics software and utilizing all of the functionality that is offered with Enhanced Ecommerce tracking capabilities.

Enhanced Ecommerce provides you with a complete picture of what customers on your site are seeing, interacting with and purchasing."
by Nate Denlinger, Web Developer at GACP InfoTrust, LLC One of our specialities here at InfoTrust is helping ecommerce businesses leverage their web analytics to make better data-driven marketing decisions. This typically starts with installing Google's Universal Analytics web analytics software ...
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Written a step by step guide on how to add Google Docs Spreadsheet to Google Merchant.
In this article we will explain how to easily submit you product data to Google Merchant using Google Spreadsheet.     How to add a new
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Pedro Sá

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The Ultimate Guide to Writing Blog Posts That Rank in Google’s Top 10!
"...In this in-depth guide, I’m going to show you the step-by-step process I personally use to create my blog posts. The process is basically the same for any kind of blog post, no matter how long or short it is"...Read more:
http://neilpatel.com/2015/07/02/the-ultimate-guide-to-writing-blog-posts-that-rank-in-googles-top-10/
#contentmarketing   #seo   #bloggingtips   #google  
It's hard – if not impossible – to succeed at content marketing without creating blog posts on a regular basis. Every successful blog is built on a solid foundation of content, but it's consistency that's the real key to success. According to HubSpot, marketers who are consistent with blogging ...
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Top 20 #GoogleAnalytics Ecommerce Segments to Improve Your Customer Insights http://online-metrics.com/ecommerce-segments/
Ecommerce segments help you to better understand your customers' behaviour. Read through 20 custom segment examples and boost your insights!
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TARGIT Data reader for Google Analytics

The TARGIT Data reader for Google Analytics allows business intelligence developers to extract Google Analytics data directly into SQL server databases using SSIS, allowing you to integrate and analyze web data alongside your current company data. 

See how simple it is to harnessed your Google Analytics data - check this tutorial by Google Analytics GDE +Linda Lawton: http://goo.gl/8LBwYC

#BI   #businessintelligence   #TARGIT  
  #GADevs   #googleanalytics  
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B2B Marketing with Google Analytics

B2B marketing is done very differently than B2C marketing. There is no shortage of information available on how to best use Google Analytics for B2C, but B2B is harder to come by. Surprisingly, B2B measurement should be much easier, but is simply not done by most companies. The reason it should be easy is, unlike most B2C companies, B2B have clear definitions of who their target audience is and should have a wealth of information around personas, demographics, and even target companies they are going after. 

Read the full post and get inspired to measure your B2B marketing better from GA power user +Charles Farina here: http://goo.gl/Uy0zwZ
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Have him in circles
65 people
Riya Raj's profile photo
Xavier Fernandes's profile photo
Luciano Cristo's profile photo
Justin Bryant's profile photo
Manav Mishra's profile photo
Arlindo Faria's profile photo
Far Out Sunglasses's profile photo
Laura McMann's profile photo
Denisa Cinca's profile photo
Work
Occupation
SEO, PPC and WebAnalytics
Employment
  • Digital Marketeer
    Freenlance, 2011 - present
  • Labco.pt
    Informatic Managment, 2005 - present
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Porto
Links
YouTube
Contributor to
Story
Tagline
“Success is the ability to go from one failure to another with no loss of enthusiasm.”
Introduction
I'm from Porto, Portugal one of the most beautiful city´s Europe.

Been working in digital marketing for the last 2 years and each day that passes I´m more addict to it...

I love music, cinema, guitar, swimming, biking, new technologies and riding horses.
Bragging rights
With 35 Years old Im not bold!!
Education
  • Católica Business School
    Marketing Managment, 2012 - present
  • IPAM
    Marketing Managment, 2007 - 2011
Basic Information
Gender
Male