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Mark Irvine
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51 followers
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Thanks to everyone who made it out to #SMX West and attended my session on ETAs and writing new ads for the next age of search!

My presentation is now live on Slideshare

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Google took center stage this morning to keynote #SMX West. Here's a recap of what Google's planning for the future of search!

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Google announced critical changes to how #PPC Advertisers should expect their keywords to reach users late last Friday!

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Google's NEW location extension for GDN ads may help local advertisers drive additional business from off of the SERP!

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The single biggest improvement you can make to your #ppc campaigns may not even be within AdWords. Bing Ads and Facebook advertising can significantly impact the results you see on the Google SERP!

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2 Million advertisers joined Facebook in the past 2 years. Are you one of them?

See how your Facebook ads compare with competitors in your industry in terms of CTR, CPC, CVR, and CPA!

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10 #PPC Experts Share their Best PPC Ad Testing Tips

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#PPC Experts share over 50 Top Tricks & Tools to help you optimize your Google Shopping Campaigns!

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I recently contributed to this CNET article about Breitbart's recent attack on its own advertisers & how advertisers are fighting back. 
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