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Renato Silvestre
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Viva ao mundo complicado
Viva ao mundo complicado

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O livro por escrito por Elaine Stern, PhD, intitulado Just business — Business ethics in action, ressalta que, a longo prazo, é mandatório para as empresas agirem dentro da ética. Diz o livro: “A empresa que tem o hábito de enganar, mentir ou roubar, que trata seus clientes com desprezo, ou seus funcionários de maneira injusta, ou seus fornecedores de modo desonesto, a longo prazo terá menores chances de ser bem sucedida”.
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