< it is something I said at the time because of the very points this practitioner notes as representing the heart of the problem. Put in my terms: content without the context of a business process is meaningless.
The fact it hasn't changed that
much over the ensuing years should say something. I only have to look at Jive's S1 to realise that when one of the leaders hasn't got close to a $100 million business in a space everyone thinks is exploding then it really is small beans.