It is incredible that we don't think of the things we do online in context of the offline world.
What would retargeting, related products, retained carts, upselling and cross selling, landing page optimization etc. feel like if they happened when we shopped in the real world?
This, hilarious, video answers that question.
I hope this gives you a pause when it comes to adding "features" to your site. Some are good, many are bad and after this video you'll never forget that! :)
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