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Pill tracker app MediSafe can now log glucose levels, blood pressure | BetaBoston http://ow.ly/L8TRQ
A failure of habit ails patients with chronic conditions — a full 50 percent of them have trouble following their prescribed course of treatment. Boston firm MediSafe is among the groups trying to fight back that trend — the company makes an app that reminds people to take their pills on time. This week the company announced it's adding the ability to track glucose levels and blood pressure within the app, an addition that is expected to give ...
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Is Facebook Messenger now a "platform" or an "eco-system"? Read more to find out which one it is and why that's important for both developers and users.

http://www.theclinegroup.com/2015/03/30/dont-believe-what-theyre-telling-you-about-the-new-facebook-messenger-platform/
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The secret to successful marketing? Analytics, according to iAngels, a crowd funding startup from Israel that used their own platform to raise $2M in just a few days. http://goo.gl/rYBr9n
As you all know I write about marketing, advertising, branding, media and so on. I am not anywhere near smart enough to write about investing and portfolios and all that jazz. So when I got a potential story about crowdfunding platform built by a Columbia Business School graduate and a Goldman Sachs [...]
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How do you track and power your health? MediSafe was started by two brothers who were concerned for their father's health. Listed to this interview by The Mayo Clinic Center for Innovation http://ow.ly/JPixq
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#Emailoverload is a big issue and we finally got introduced to a company that handles it in an amazing way. Imagine if your inbox could actually learn your habits and act as a personal assistant. That's exactly what Knowmail does.

"E-mail management service Knowmail raises $1.2M" via VatorNews. http://ow.ly/JBP1R
Knowmail learns the habits of each individual employee and corporation to prioritize work objectives
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Do you know what is cooler than an app that helps you find available parking spots? An app that predicts available parking spots. That's right, Anagog is an Israeli company that helps drivers know where to find parking, before the spot is available.

http://www.reuters.com/article/2015/02/23/us-tech-israel-parking-idUSKBN0LR12120150223
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With access to a wealth of drug data, ZappRx and MediSafe bring together Big Pharma and Big Data | PandoDaily http://ow.ly/L8D6d
Two Boston companies have made news over the past couple of days in a rapidly-growing space: The intersection between technology-focused startups and the biotech and pharmaceuticals industries. Bot...
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Facebook Messenger is not breaking off into a "platform", it's more of an eco-system. The distinction is important for both developers and users alike, and here is why. http://ow.ly/KYrmy
On Wednesday at F8, the annual Facebook developer conference, Facebook launched what it calling “Messenger Platform.” The platform is a nice new innovation and a natural next step after breaking of...
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If you’re a B2B marketer, then you’ve heard this one before: B2B marketing is completely different from B2C marketing. http://ow.ly/KpaaO
The secret to Marketing Your B2B like B2C. dapulse spills all its secrets, methods and results by numbers.
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Mor Assia shares some shocking numbers in this VentureBeat article. $15 billion in Israeli exits in 2014, and over $1 billion in 2015 so far.

http://venturebeat.com/2015/02/25/the-year-of-the-ipo-israeli-public-offering/
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What crowdsourcing means to marketers http://ow.ly/2V2g7W
Turning to audiences and fans can bring PR and marketing pros fresh and creative ideas to content marketing campaigns. 
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7 essentials for smart social PR strategy http://ow.ly/2V2fR5
Practitioners face many obstacles to building and engaging online communities for their clients and brands. These guidelines can help.
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A strategic marketing and communications firm, implementing integrated methods for maximum success
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The Cline Group provides a personal, targeted approach to meeting your company’s overall strategic marketing and communications needs. Besides excelling in achieving effective results with traditional planning and implementation services, our team of experienced and dynamic professionals is also well versed in what it takes to help you maintain relevance and credibility in traditional marketing and new media communication.

Engaging in today’s new world of strategic communications requires understanding and using a new set of tools, coupled with the same high standards of professional quality and personal attention that you have always expected.

The Cline Group is positioned to provide you with cutting-edge marketing, public relations and media relations services based on the highest professional standards.

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