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Brand Stories
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New Age Brand Building
New Age Brand Building

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Have you applied to become a fan of the Grey Poupon page?  Would you?  Share your thoughts…

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How do you put an obscure city on the map? Ask the folks over at Gerardot & Co. who did  some brilliant work for the City of Watsonville. 

I took the liberty to turn their slides into a video and added some production and music to make them come to life. Watch and please do share any experiences you've had with branding cities ...

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Glad to see H-D taking on some of our previous recos...

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Do you think games should be used in the business field?  Have you used interactive gaming to deliver your company’s message?  Share your thoughts…

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What do you think of Shipserv’s strategy?  Does it inspire you to use storytelling techniques in your B2B business?  Share your thoughts...

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Storytelling for Tech start-ups is as essential as the business plan itself. 

Angels and VCs alike are often looking to invest in the people behind the business; their story if you will. 

The story of Bufferbox is case in point. Have you heard of them? Would you invest?

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