Secondly, the concept of measuring ongoing word of mouth some kind of indicator as a misnomer of something....love the cold truth. I am watching a lot of dollars and efforts being put into some pretty sophisticated tools to measure absolutely nothing but the number of times someone mentions your name. REALLY???
And then the best...social media experts...non-existent. Did she say out loud what I've been thinking all along? My hero! Maybe I'm a social media expert because I have at least two friends on Facebook named Jennifer Lopez. Maybe a social media expert knows when to stop signing up for social media networks and updating them. Maybe the social media expert is the one that didn't start paying attention to Twitter because Ashton Kutcher made it fashionable.
Very insightful and honest.
I hope that the protesters are out there recruiting voter registrations. I get the whole idea of awareness but it seems to me that watching my republican governor destroy my state's economy and educational system is a result of inaction by the very people who are protesting
CRM and Direct Marketer, likes technology, loves data, pop culture and really bad reality TV
- Southfield Lathrup
- Michigan State UniversityBA Communications
- Wayne State UniversityMBA
- Aspen Marketing Services, Inc.Senior Solutions Consultant, ECOE, 2013 - 2015
- Art Van FurnitureMarketing Manager - CRM, 2012 - 2013
- R.L. Polk & Co.Product Manager, 2010 - 2012
- DigitasSenior Associate, 2006 - 2010
- BBDO DetroitSr eDirect Services Manager, 2000 - 2006
- CrainAsst Circulation Manager, 1997 - 2000
- DTE EnergyDigital Strategist, 2015 - presentCustomer Experience digital strategist for website and mobile app for transactions
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