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Kyle Golding
439 followers
439 followers
About
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The Golding Group is now taking new restaurant and hospitality clients.

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You can now check out my #SaturdayMorningHustle podcast on G+

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VORTTX is virtual online tabletop training and compliance reporting for long-term healthcare facility emergency reponse training.

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"The best approach is to a successful digital marketing campaign today is Push/Pull Market Influence: Push your differentiation message out via digital/social marketing channels and then Pull in feedback, buy-in and loyalty from your audience by listening, engaging and creating relationships. This two-way conversation is much more relational and collaborative than transactional. Push/Pull Market Influence is a slower process but develops deeper, more loyal audiences who are more likely to become repeat consumers, brand influencers and ambassadors. When you reach that level of marketing relationship, the Push is less important (lower external cost) and the Pull (increased internal effort) becomes very powerful. The benefit to a business is you can control brand image by staying true what got you to this point: being authentically who you are and actively listening to/engaging with your audience. All factors you have complete control of." Kyle Golding – thegoldinggroup.com

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Future Of B2B Marketing And Sales: 20 Experts Share Their 2017 Predictions #18) Kyle Golding, CEO, The Golding Group “Going extremely deep with customized messages and specialized platforms to a highly receptive and loyal audience will replace wide approach mass marketing. Follower numbers are not as important as interactions and engagements. More soft or no ask/call to action marketing focused on community building, experiences and lifestyle over product-specific messaging.”

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Check out my advice (and others) on food service branding.

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1219 Pop Up Shop space available

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Call for Oklahoma Artist creating work based on the themes of New, Fresh, Starting-Over or a Beginning. Click for details.
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