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matt carmichael
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Editor @livability, speaker, author @Buyographics
Introduction
Matt Carmichael is the editor of livability.com where he writes about demographics, population trends, walkability, urban planning and everything that makes cities great places to live and work. He's the author of "Buyographics" published by Advertising Age and Palgrave Macmillan. Previously he was the Senior research director at Crain's Chicago Business and the Director of data strategy at Advertising Age.
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Infographic: Generational Media Usage by Time of Day | Ad Age Stat - Adv...
adage.com - written by matt carmichael

A new study by Magid Generational Strategies breaks down who's using what media at what time of day.

The Vanishing American Middle Class | News - Advertising Age
adage.com - written by matt carmichael

In the last decade, consumers overall cut spending 4.2%; the brunt of that was felt by the middle class, which slashed spending between 10% and 13%

The economy, demographics, and the American Consumer | News - Advertisin...
adage.com - written by matt carmichael

Ad Age's Year-Long Look at the How Changing American Demographics and Economics Are Impacting Consumers and How We Reach Them

The economy, demographics, and the American Consumer | News - Advertisin...
adage.com - written by matt carmichael

Ad Age's Year-Long Look at the How Changing American Demographics and Economics Are Impacting Consumers and How We Reach Them

The economy, demographics, and the American Consumer | News - Advertisin...
adage.com - written by matt carmichael

Ad Age's Year-Long Look at the How Changing American Demographics and Economics Are Impacting Consumers and How We Reach Them

The economy, demographics, and the American Consumer | Special: American...
adage.com - written by matt carmichael

Ad Age's Year-Long Look at the How Changing American Demographics and Economics Are Impacting Consumers and How We Reach Them

The economy, demographics, and the American Consumer | News - Advertisin...
adage.com - written by matt carmichael

Ad Age's Year-Long Look at the How Changing American Demographics and Economics Are Impacting Consumers and How We Reach Them

The Lost Decade of Home Ownership | Ad Age Stat - Advertising Age
adage.com - written by matt carmichael

With the release of the Census' Summary File 1, we can get a more detailed picture of what happened to housing and households in the U.S. It's not pretty.

Promising Trends for Advertising Spending in 2011 | Ad Age Stat - Advert...
adage.com - written by matt carmichael

Strata's Q4 survey of media buyers found 51% predicting an increase in spending. Alterian's survey found 9% predicting at least 25% growth.

The Demographics of Facebook, LinkedIn, MySpace and Twitter | Ad Age Sta...
adage.com - written by matt carmichael

A collection a lot of social media demographics based on actual user profiles, not just Web traffic all in one handy file.

Live From Booming Mexico, Indonesia, South Korea, Turkey Markets | News ...
adage.com - written by matt carmichael

Ad & Marketing News · Creativity · Ad Age Data Center · Ad Age China · Ad Age On Campus · Insights · Jobs · MarketFinder · Register Now | Login ...

88% of Social-Media Users Are Registered Voters | Ad Age Stat - Advertis...
adage.com - written by matt carmichael

A new study fielded by Digitas shows the importance of a strong social-media strategy for this cycle's presidential hopefuls.

Statistics on Children's Media Habits Show TV Is Still King | Ad Age Sta...
adage.com - written by matt carmichael

Half of kids under 8 have access to a smartphone or other mobile media device. With all the new technologies, however, TV is still king.

37% of Newspaper Subscribers Are Habitual | Ad Age Stat - Advertising Age
adage.com - written by matt carmichael

In our monthly Ad Age/Ipsos Observer survey, we dug into what the remaining newspaper subscribers are looking for when they sign up for the year.

63% of Readers Don't Care if Your Site Allows Comments | Ad Age Stat - A...
adage.com - written by matt carmichael

Publishers and pundits talk about the importance of reader engagement. Here's exclusive Ad Age/Ipsos Observer data to show why they are wrong and dead on.

25% of Toddlers Have Used a Smartphone | Ad Age Stat - Advertising Age
adage.com - written by matt carmichael

While we've come to accept millennial moms are uber-digital, what we don't often talk about is how that's going to shape the generation coming up next: the iGen

Stat of the Day: Tablet and iPad Usage Data | Ad Age Stat - Advertising Age
adage.com - written by matt carmichael

Adult tablet owners spend almost four and a half hours on the internet each day compared with three hours for non-tablet owners in the same age 18-64 group.

The Vanishing American Middle Class | News - Advertising Age
adage.com - written by matt carmichael

In the last decade, consumers overall cut spending 4.2%; the brunt of that was felt by the middle class, which slashed spending between 10% and 13%

63% of Readers Don't Care if Your Site Allows Comments | Ad Age Stat - A...
adage.com - written by matt carmichael

Publishers and pundits talk about the importance of reader engagement. Here's exclusive Ad Age/Ipsos Observer data to show why they are wrong and dead on.

The Vanishing American Middle Class | News - Advertising Age
adage.com - written by matt carmichael

In the last decade, consumers overall cut spending 4.2%; the brunt of that was felt by the middle class, which slashed spending between 10% and 13%