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Paloma M. Vazquez
677 followers -
A curious gal with a long to-do list, a lot of questions, and a case of wanderlust.
A curious gal with a long to-do list, a lot of questions, and a case of wanderlust.

677 followers
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Paloma M.'s posts

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Been thinking and speaking much about the 'social graph' lately, and what its data is remotely important. To that end, I developed a framework for brands to assess the opportunity relationship data represents, based on its actionability for the business. Would welcome thoughts and conversation around the actionability of this framework: http://www.slideshare.net/pmvazquez/whats-the-social-graph-worth

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I'd like to follow-up with what companies are already commercializing some of these technologies, and how. Any ideas, submissions are appreciated.

http://www.psfk.com/2011/11/the-top-10-strategic-technologies-for-2012.html

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I like this piece, as an antidote to 'never stop, never rest, always on' sensationalism. Reality is, it's tough to reinvent, evolve and refresh unless you first take a step back...and sleep/dream.

http://bbh-labs.com/to-sleep-to-dream

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Liking this for the challenge to dig deeper when defining who your target is in each community. To say that 'Busy woman strapped for time and looking for information online' is not as insight would be an understatement.

http://socialmediaweek.org/blog/2011/08/01/brands-can-be-different-things-to-different-people/

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Love the idea of Longshot magazine, a publication published in 2 hours. Additionally, the whimsically illustrated 'circles of influence' visualization - who may have influenced each other, or how ideas may have been born. Makes for great stories (and speculations)...

http://www.brainpickings.org/index.php/2011/08/01/circles-of-influence-longshot/

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