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Paradox Marketing Web
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Who else is obsessed with everything apple?

I'll admit that I'm not the biggest fan of cooking. Most of the time I have to be in the mood to cook a nice big meal but baking.... That's a different story! They call me the baking queen. I love to bake! Especially around the holidays. It's a tradition My mom and I have around every holiday we bake a whole bunch of deliciousness. For Thanksgiving I'll be baking my famous apple crumble pie for the family.

Are you more of a cooker or baker?
What are some of your family traditions?
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Cozy mornings are my fav!

My days have been pretty busy as of late. So decided that my mornings
are where I take things slow by doing one thing at a time. I'm so used to multi tasking that I forget to stay in the present moment. So for the month of October I vow to start my mornings slow and tackle one thing at a time.

How do you stay in the present moment? Do you struggle like I do?
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Cozy mornings are my fav!
.
My days have been pretty busy as of late. So decided that my mornings
are where I take things slow by doing one thing at a time. I'm so used to multi tasking that I forget to stay in the present moment. So for the month of October I vow to start my mornings slow and tackle one thing at a time.
.
How do you stay in the present moment? Do you struggle like I do?
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I do this every now and again, and it’s always a challenge to introduce myself for the first time to those of you who are new around here, while still sharing something unfamiliar with those who’ve known me a while. Funny thing about me, though, I’m always up for a challenge! So hi! I’m Tina but my friends call me T. I’m a Digital Marketer & Website Designer but as a kid I always thought I’d grow up to be a teacher. I’m passionate about what I do because I love helping other businesses succeed but I never take for granted that I get to go to work everyday from the comfort of my own home. A perfect day for me always includes a good breakfast. I can’t go more than a few hours without listening to some music. If I were confined to eating a single item of food for the rest of my life it would be chocolate chip cookies. My jam right now is ain't easy from Elijah Woods & Jamie Fine and the last movie I saw was Blockers —I had a good laugh. Nice to meet ya! Now who are YOU?
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What’s inspiring you today? Inspiration is EVERYWHERE. Today I found it in one of Rachel Hollis' Quotes.Your dream is worth fighting for. What a gorgeous perspective on what matters most in life.
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It’s the first day of fall! For me that means pumpkin everything, cozy cardigans and chilly mornings walks. Call me basic, but there’s a reason these things are popular! The trees are about to show us how lovely it is to let the dead things go. Is that just me? What does fall mean for you?
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Of late, things in my business have been full of excitement, and let’s be honest, It comes with the territory, I guess, when you’re suddenly required to produce nearly triple your work because demand is skyrocketing THAT quickly! Sometimes it’s the things that seem smallest, which open doors for those big, best things and I just want to pause and acknowledge that this is awesome…and clearly cause for celebration.

How business on your end?
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Would you do me a favor? Read everything in quotes as if you’re an announcer at a Monster Truck Rally. Ready? Here goes: “I’ve been working HARD pouring out BLOOD, SWEAT and TEARS and NOW I’m ready to announce the brand new Marketing Tips Guide you've been waiting for! click the link in below to download your guide!" (How’d that go? Sound enticing?) Check it out!

paradoxmarketing.ca/freebie
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Here's why you should be considering micro-influencers in your digital marketing strategy.

Because micro-influencers don’t copy and paste ad copy, and generally don't endorse brands which they don’t truly believe in, their followers view them as highly credible sources.

They are considered by many of their audience to be friends, which can give their product shout outs and recommendations more weight. This relationship differs from celebrity influencers - while big name users might have a massive amount of followers, those followers probably don't necessarily believe that they support every brand they post about. This is especially when their captions are followed by # ad.

The best way to engage with micro-influencers is to send them your product, or let them try out your service, and have them honestly review it. This will either generate positive publicity around your brand or point out areas where your product or service can be improved.
Seems like a win-win situation to me.

A few more reasons why you should consider a micro-influencer
Authentic Relationships

Higher Engagement Rates
Lower Cost
Translates into Sales
Increase Authority
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What’s the best thing you did so far this summer? If I had to distill 2018 into its best part, it would no doubt be those rare afternoons when I had ticked off everything on my to-do list and escaped to the poolside. I know I’m a workaholic, but every now and then, I remember how important it is to wind it down once in a while. If you had to pick just one, what would it be?
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