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New on our blog: 5 Brand-Building Ways to Use #Periscope.
Periscope can be a really strong marketing tool for your brand because it’s easy, fast and affordable, allowing you to communicate with customers instantly. Today we’re sharing 5 brand-building ways to use Periscope.
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Content marketing or inbound marketing - which is right for your brand?
Learn the difference between content marketing and inbound marketing so that you can effectively create a marketing strategy for your brand.
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Are you or your clients worried about properly following the FTC's guidelines for sponsored content? Learn the 3 key points we make sure to check off our list for every one of our influencer campaigns.
Learn how to follow FTC guidelines for sponsored content so your brand can use influencer marketing and native advertising successfully.
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Worried about #Instagram’s new algorithm? Start preparing now with these 3 ways to beat it!
Learn 3 ways to beat Instagram's new algorithm by adapting your Instagram strategy. Focus on engagement, quality content, and working with influencers.
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3 marketing tips for using #Instagram video to engage your target audience.
With more than 400 million users, Instagram is a powerful multimedia content marketing tool. Instagram videos force you to think of creative ways to get your idea across quickly. These tips can help you get started.
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Pinterest recently rolled out Visual Search. Get 4 tips for tapping into this new feature to help increase engagement and sales for your brand.
With its Visual Search feature, Pinterest now shows users a product’s name and where to find it, even letting users buy the product directly from retailers. This new search function means more prominent opportunities for your brand and products to be visible and obtainable through social media. So how do you take advantage of this in your marketing strategy? We’ve got four easy tips.
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Learn how to combine SEO and content marketing to attract new customers more effectively.
Taking an SEO driven approach to content marketing will help you build your brand and attract more qualified prospects and customers.
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#Pinterest just revealed a new type of "how-to" pin that will fundamentally change how users interact with content. Learn how it will affect your brand.
Pinterest is rolling out How-to Pins that will have all DIY or recipe steps within them. Learn how these how-to pins affect brands & influencers.
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Learn how to effectively engage your audience using Facebook Live Video.
Learn 5 tips for using Facebook Live video to engage with your Facebook page audience in real time.
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3 tips to shorten the sales process and connect with prospects on social media.
Twitter, LinkedIn and Facebook can be incredibly helpful in creating authentic introductions between your sales team and their prospects. Using these tips will help shorten this process and prepare your team to connect with prospects using social media.
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Interested in hosting a Pinterest party to increase brand awareness? We have 6 tips to make it successful for your brand!
Pinterest can help with SEO, increase website traffic, boost brand awareness and even generate leads and sales. Pinterest parties are an exciting way to engage people in live-time, and create content that will remain live on Pinterest for much longer than on other social media channels.
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Learn how you can use influencer marketing to increase online sales.
Use social media to engage your consumers is that brands can customize their messaging and target their audience to greater detail than ever before. Combining your brand with the right storyteller can help increase brand awareness, strengthen connections with consumers, and help increase online sales.
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Your Partner for Effective and Compelling Influencer Programming.
Introduction
Sway Group is a content marketing agency that represents some of the most well-known and rising star publishers across multiple social media platforms generating customized content, video, media campaigns, and dynamic events. Our Massive Sway network is comprised of 75,000 influencers from nearly all content verticals – parenting, DIY, food, technology, beauty, fashion, design and more. We connect corporate and agency clients with the right influencers to create compelling content marketing campaigns for tailored, high impact results. 
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844-GET-SWAY (844-438-7929)
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